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 Feature Articles and Research Library    (Click title to access library)
Career Management

Resources, tips and information to career management. Find details on how to prepare yourself for interviews, write a powerful and sellable resume and ensure you are getting noticed by global recruiters and more.
Crisis Management

The global hospitality business is no stranger to crisis management, read articles about how to manage a crisis, response to situations, PR & Crisis Communications and more.
The SHY Report...

Regular columns on trends and issues in the hospitality industry by one of Asia’s most respected travel editors and commentators, Yeoh Siew Hoon.
Culinary, Restaurants & Bars Related

Articles about the hotel's department which contributes most to it's image. Read about wine and dine, cigars, food safety and more.
IT and Finance

Find articles covering Technology and Finance including such topics as the wireless world in hotels, the Internet, financial issues affecting Hotel management and new administration methods. Reviews, analysis and more.
Human Resources & Training

The hotels´ "software" makes or breaks the hotel. Read here articles related to human resources, training, stress control and more.
Social Media, Marketing, Sales & Revenue Management

Social media, the latest fashion item or a not to be under-estimated new comer who will grow more power full as the web develops. Read here articles related to social media hotel & business marketing, eCommerce, sales programs, marketing strategies, revenue management and more.
Global & eBizz

Read here articles related to management issues, business and development, industry related issues, world's events, reviews and more.
More Good Materials

Read here general articles related to the industry and other interesting articles, features and more which are related or in-directly related to the hospitality business.
Lifestyle, Spas & Travel

Views on lifestyle, wellness and travel by our travel writers whom travel frequently throughout the world on assignments for the major travel magazines. In combination with health & spas at hotels and resort which have become an important feature for a growing number of today’s travellers.
Sustainability & Environmental

Being environmentally friendly & focused on green is a hot topic and requires special attention. Here you will find related materials, tips and best practices which can be used and implemented.
Visit Unplugged Collection
 Latest Articles
Top 5 Tips For A Successful Newsletter.
With the growing popularity of social media and ephemeral apps, many forget the importance of email: Did you know that 91% of consumers check their emails on a daily basis?  No, email is not dead - it remains a great way to reach your...

Letter from Tokyo Station: Japan serious about rail, AirAsia about China.
Something unexpected happened on my travels in Japan last week, the train service from Tokyo to Shin-Osaka ran three minutes late and you should have seen the look of consternation on passengers’ faces and my Japanese friend said to m...

How Travel Brands Can Succeed With VR.
VR may seem futuristic but travel brands are already experimenting, and succeeding, with this new medium to generate consumer interest

Challenges You'll face When Implementing a Revenue Strategy. (For Independent Hotels)
Implementing a revenue strategy comes with a unique set of challenges: Hotels need to remember why they are focusing on optimising each channel, and how direct bookings reduce costs and produce a higher lifetime value for each guest

Is There a Paradox Between 'Getting Everyone Aligned' and Having 'Diversity and Avoiding Groupthink'?
At Super Bowl when you are the quarterback for one of the teams facing off, wearing your football jersey, helmet, shoulder pads and cleats, you look at your teammates coming onto the field for the kick-off

What Matters for Mobile Bookings for Hotels? Speed....
Mobile bookings are a challenge for the hotel industry, even as traffic on mobile continues rising to never-before-seen levels, conversion rates on mobile aren’t quite keeping up

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