Accor expands into Hakuba with signing of two hotels, Marriott signs 10 hotels in Vietnam and more...

Accor expands into Hakuba with signing of two hotels
Monday, 30th March 2026

Accor has signed a management agreement with AQUA RESORT Co., Ltd. for two new Novotel hotels in Hakuba, Nagano Prefecture, Japan. Scheduled to open in 2030 and 2033 respectively, the dual-signing marks the Group's debut in one of Japan's most internationally renowned alpine destinations >>

How a European capital of culture year can act as a platform for international meetings
30 Mar 2026 : When Oulu, Finland, was selected as the European Capital of Culture for 2026, the title was not only seen as a cultural milestone but also as a strategic opportunity to strengthen the city’s position as an international meeting destination >>

Marriott and Sun Group strengthen strategic relationship
29 Mar 2026 : Representing around 4,500 keys, the destination-defining developments in Phu Quoc and Vung Tau to introduce 10 properties, including Vietnam’s first W Hotels and Moxy Hotels >>

Pullman Phuket Arcadia strengthens position with IDeaS
28 Mar 2026 : IDeaS announced that Pullman Phuket Arcadia Naithon Beach has strengthened its revenues and market position with IDeaS G3 RMS >>

Minor introduces a new global brand: Colbert Collection
27 Mar 2026 : Minor Hotels announces the launch of Colbert Collection, its new global soft brand in the premium segment brings together independent hotels united by a shared philosophy: that the most unforgettable travel experiences are felt rather than explained >>

HIGHLIGHT ARTICLE

The Top 10 Reasons Customers Leave a Brand or Business
Monday, 30th March 2026

This article answers the question: What are the top 10 reasons customers will stop doing business with you or leave for another brand? The one-sentence answer would be: Customers leave a brand primarily because of rude or indifferent employees, inconsistent or unresolved support, and experiences that waste their time or make them feel unappreciated >>

How AI and Robotics Will Define Hotel Winners When Supply Surges
Hotel markets are experiencing their most significant supply surge in over two decades, tech-driven upgrades and resources will help your hotel stand out >>

In case you've missed it: Global eNewsletter of March 27, 2026
US hospitality shows cautious readiness ahead of 2026 World Cup, mentoring the Next-Gen hospitality superstars and more >>