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Global eNewsletter of February 27, 2023 4Hoteliers.com ~ Click title to read the article Monday, 27th February 2023
Preferred Hotel Group rebrands to Preferred Travel Group, Thailand to impose tourist fee and more...
Preferred Hotel Group rebrands to Preferred Travel Group Monday, 27th February 2023
Parent company of Preferred Hotels & Resorts repositions to elevate entire family of brands and reflect its strength across the travel sector.
Preferred Hotel Group, the parent company of the world’s largest independent hotel brand, Preferred Hotels & Resorts; sustainable hotel brand Beyond Green, and travel and tourism consultancy brand, PTG Consulting, among others, rebranded this month to Preferred Travel Group >> Thailand to impose tourist fee 27 Feb 2023 : Thailand has confirmed plans to begin collecting an entry fee from foreign tourists arriving in the country starting in June 2023 >> EU welcomes return of Chinese travellers 27 Feb 2023 : WTTC reacts to statement from the Presidency of the EU Council on easing restrictions for travellers from China to the EU >> Marriott to debut the Ritz-Carlton and Marriott Executive Apartments brands in Suzhou, China 26 Feb 2023 : The two complex properties plan to open at the end of 2024 and in the middle of 2025, respectively >> ATM 2023 witnesses 20% year-on-year increase 25 Feb 2023 : The value of India’s outbound market is set to reach $42 billion within two years with the country’s outbound journeys expected to hit 27 million by 2024 >>
HIGHLIGHT ARTICLE
The Reality of Your Hotel Audience Monday, 27th February 2023
Today, we’re talking about, the importance of knowing your true audience. You originally built your hotel, and website, with a specific audience in mind. Detailed target demographic data formed the basis for everything. The designs, the image selection, the media campaigns, all of it. But that was years ago. Are the demographics still what you think they are? >>
4 Top Tips to Help Make Your Hotel Program Work Better For You Following on from an earlier post on how travel managers can maximize the potential of their hotel programs, I want to look at those 4 key opportunities in a little more detail and show how travel managers can achieve both their strategic program goals and give their travelers what they want >>
How to Navigate the Many Facets of Work Flexibility As soon as I type (or read) the word 'work flexibility', that’s when the trouble starts. Media pundits often fall into the trap of looking at flexibility in terms of opposites: home versus office, for example.
As if decision-making required picking one over another—and that anything in the middle is an unsatisfactory compromise >>
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