What's the biggest emerging market of them all? I'll give you a hint: The answer isn't geographic but demographic, the answer is women.
Women leaders are the new power behind the global economy, proclaims Deloitte Touche Tohmatsu's announcement of its second annual webcast (which I moderated) celebrating International Women's Day.
In developing nations, women's earned income is growing at 8.1 percent, compared to 5.8 percent for men. Globally, women control nearly $12 trillion of the $18 trillion total overall consumer spending, a figure predicted to rise to $15 trillion by 2014.
More significant, the majority of tertiary degrees are now being awarded to women. Highly qualified, well-educated and ambitious, these women are taking over the talent pool from Delhi to Dubai and bringing new urgency to the issue of managing diversity.
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http://blogs.hbr.org/hbr/hewlett/2010/03/leverage_your_female_demograph.html?cm_mmc=npv-_-DAILY_ALERT-_-AWEBER-_-DATE Sylvia Ann Hewlett is an economist and the founding president of the Center for Work-Life Policy. She is the author of eight books, including Top Talent. 
