It's essential for: Succeeding in marketing, building fans (the power of predictability) and laying the foundation for a profitable business.

This is easy to see when you analyze the habits of the super-successful.

Joe Girard consistently hand-wrote personal letters to each of his customers. He became the world's greatest salesperson (according to Guinness).

Richard Branson consistently carries a notebook everywhere, and writes down every new idea he comes across. "Always have a notebook in your pocket. People at parties and events can have great ideas, and you won't remember them the next day." (This is one of the best practices I adopted for myself, with Jott as my tool of choice)

Scott Ginsberg consistently writes a thought-provoking article every day, and now has a large following in the niche he created: approachability.

The Tailor Made Hotel consistently creates a new, customized activities itinerary for every single one of their guests.
Ritz Carlton consistently uses the "daily lineup" on every employee shift change to review objectives and deliver superior service.

What are the top 3 things you do – day-in and day-out – without fail?

Why did you choose to consistently perform these activities?

What benefits do you get?

I'd like to hear from you: let me know in the comments, and I'll share my top 3 activities there shortly.

Original article: www.hotelmarketingstrategies.com/consistency

About the author
This blog is written by Josiah Mackenzie, who enjoys exploring the relationship between emerging technology and the hospitality industry. 

www.hotelmarketingstrategies.com