There has been some buzz on Twitter how Wynn Las Vegas (@WynnLasVegas) built a following of over 300,000 fans within six months.

While they do a great job interacting with their fan base, the sheer number of people following them is remarkable — especially when most big hotels fail to pass 10,000 followers.

So how did they do it?

According to @HHotelConsult, Wynn Las Vegas appeared in the "suggested user" list that people see when signing up for Twitter.

This is a massive advantage. It's better than publicity, because now the hotel has a way to communicate with all these people. As the New York Times explained in an article this summer, those on this list become Twitter "kings."

So maybe the bigger question is…

How did they get on that list?

Original article: www.hotelmarketingstrategies.com/wynn-las-vegas-twitter-300k-followers


About the author
This blog is written by Josiah Mackenzie, who enjoys exploring the relationship between emerging technology and the hospitality industry. 

www.hotelmarketingstrategies.com