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Global Newsletter: October 09, 2019
4Hoteliers.com ~ Click title to read the article
Wednesday, 9th October 2019
 

Positives outweigh negatives when traveling for business, Airbnb introduces animal experiences, tech investment priorities and tips for Cyber Monday success.

Positives significantly outweigh negatives when traveling for business
Wednesday, 9th October 2019

Research by CWT shows that business travelers feel that positives outweigh negatives at work (92%) and at home (82%) when traveling for business.

Travelers from the Americas are the most enthusiastic at 94% and 86% respectively, followed by travelers from Asia Pacific at 93% and 84%, and Europe at 89% and 77% >>

Evolving in the digital era: Tech investment priorities
9 Oct 2019 : In today’s ever changing world where technology can make a would-be hotelier out of a homeowner, you can create the best guest experience but still get overlooked by travellers and outmanoeuvred by your competition >>

VAT refund as pull-factor for Chinese tourists, no need says German government
9 Oct 2019 : Countries which offer VAT refund to Chinese and other international visitors enjoy a steady flow of Chinese shoppers happy to receive a special discount and retailers are equally happy to be able to offer a 'discount' of around 20% >>

Airbnb introduces animal experiences
8 Oct 2019 : Airbnb is unveiling Animal Experiences – a brand new category of Airbnb Experiences that allow people to better understand animals through caring, expert hosts and set a new standard for animal tourism >>

Profit growth continues at US hotels, GOPPAR down at hotels in mainland Europe
9 Oct 2019 : Any concern over a weakening US economy has not yet infiltrated US hotel industry profits, while Mainland European hotels generated revenue in August; they just had trouble holding onto it >>

HIGHLIGHT ARTICLE

Back to Basics: Tips for Cyber Monday Success
Wednesday, 9th October 2019

Over the years, Cyber Monday has become a huge opportunity for hotels to drive bookings. Despite the high competition surrounding Cyber Monday, hoteliers can still take advantage of this online shopping holiday to build brand awareness, increase website traffic, and drive bookings.

By planning now, hoteliers can create strategic multi-channel campaign strategies that will reach potential guests throughout the travel planning journey and guarantee success >>

Libraries Are Being Refreshed: Hoteliers Should Take Note
To rebrand libraries as cultural centrepieces and architectural landmarks makes a certain degree of sense in world of increasing tourism and cultural exchange >>

Live Up to a Higher Standard of Service
It’s about meeting a standard… your standard. For this to work, your standard must be higher than your customers’. That’s not always easy, as the customer’s perception of what is right belongs to them, not you >>

Global Update: Who's Where and Doing What - October
Global update of who is moving where and from where - keep track of old colleagues and friends or find lost ones, brought to you by The Boutique Search Firm >>

In case you've missed it: Global eNews from October 08, 2019
Asia’s first mobile Club Lounge, IATA's gender diversity, hotelier's guide to 2020 digital marketing & tech budget planning and wellness travel will be held accountable >>

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