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Global Newsletter: June 1
4Hoteliers.com ~ Click title to read the article
Friday, 1st June 2018
 

TODAY: The Hitchhiker’s Guide to the GDPR, Time for business travel management to become more sophisticated in China and Luxury Travel, But Not As We Know It.

The Hitchhiker’s Guide to the GDPR
Friday, 1st June 2018

Today we are all travelers, heading into the (partially) unknown space of a new data protection environment.

While we have done everything we can to prepare for GDPR, it is not until regulatory bodies start to enforce its provisions that we will really understand how the European Union’s equivalent of The Guide, an 88 page document with a multitude of emerging guidance at European and national level, is going to impact us. >>

AccorHotels completes the acquisition of Mantra Group, sells off part of AcccorInvest
1 Jun 2018 : For AccorHotels, the transaction results in a gross cash contribution of €4.6 billion, which is slightly more than the €4.4 billion announced in February and in line with the higher percentage of capital finally sold >>

Intra-regional travel remain very strong for Asia Pacific
1 Jun 2018 : Covering 47 destinations across the region with eight in the Americas, 15 in the Pacific and 24 across Asia, the PATA Annual Tourism Monitor 2018 Early Edition reviews foreign arrivals over the past five years in an effort to quantify the changing trends and patterns of international travel across the Asia Pacific region >>

Time for business travel management to become more sophisticated in China
1 Jun 2018 : Online booking tools and apps are picking up in China, but the category also needs to look at other areas such as integration of travel and expense management systems >>

Ctrip teams with Hyatt to open its first flagship store
31 May 2018 : Ctrip Group announces its collaboration with leading global hospitality brand, Hyatt, to open its first flagship store on its website and mobile application, the online flagship store allows over 300 million Ctrip members to access Hyatt hotels in the Greater China region and will extend to Hyatt hotels globally in the near future >>

HIGHLIGHT ARTICLE

Luxury Travel, But Not As We Know It
Friday, 1st June 2018
Brought to you by OgilvyRED & ILTM

In Asia Pacific, as is the trend globally, luxury travel is no longer about conspicuously high prices and conventional badge value; it is evolving and we must therefore redefine luxury in new terms for a new generation of traveller >>

Things You need to Know Now in Hotel Digital Marketing
This month, the latest digital innovations include big announcements from Google regarding shortening the length of search result snippets and new features for Google My Business listings; new Google responsive search ads taking up search real estate; and Facebook adding new friends by expanding its list of marketing partners >>

Discounting is for Dummies – Part One
For many years, hoteliers have been throwing away potential revenues right-and-left, offering huge discounts to lure bookers back from the OTAs and alternative accommodation options >>

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