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All-inclusive, an emerging brand.
Sunday, 14th March 2010
Source : 4Hoteliers Exclusive @ ITB Berlin 2010
For years all-inclusive remained a club feature, limited to a somehow odd plastic bracelet you were obliged to wear during your entire package tour and make you feel like a marked prisoner.

However this feature is an emerging brand according to  tourism experts at the ITB 2010. For the sake of economic transparency tour operators and destination managers agree to transfer the all-inclusive idea (fortunately not the bracelet) to other tourism products.

German mountain spa Bad Hindelang for example plans to introduce a "Bad Hindelang plus" tourist card given to all guests.

Follow the link below to read the entire article, live from ITB Berlin 2010 by the 4Hoteliers reporters on-site. click to read

Or follow the entire ITB Berlin 2010 news and related here: click to read

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