The difference between a truly mobile app and one that is merely mobile.
By Carl Griffith
Thursday, 11th August 2011
Last time I blogged (or was it the time before) I mentioned briefly the subject of mobile applications. 

I think I said then that a mobile application could (probably) be much more than an application built for the Apple's IOS platform or the increasingly dominant Android stage or something that offers a  customized browser experience by re-purposing existing content for the smaller screen.

This isn't always the case of course.  There are some great applications that do just that.  I have been a long term fan of the IMDB website being a bit of a film buff and I use both the iPad and iPhone ‘application‘ versions  - both of which are wonderfully designed for their respective screen sizes with not insignificant differences between the versions given the quite different opportunities that the iPad's much larger screen real estate offers.

The IMDB applications are, indeed, both great examples of developing for the mobile platform but I would suggest, without any intended disrespect to the team (and all the software houses everywhere developing good mobile apps) that put these together that these kinds of applications sit, at what I would call, the trivial end of ‘apps' scale.

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