Staying on Top: Quite times are good time to review the services you offer within the hospitality and tourism sector.

This may mean pulling projects from the back burner forward, fine tuning the services you are already offering, cutting back and redeveloping creatively.

With the imminent changes to your business there is the need to promote and refresh in the mind of your customer, what you do.

Regular online publicity –Make it a weekly goal. Hungry electronic media need to be fed with press releases, articles and newsletters on a daily basis. When you're not feeding the media market your competition is!

A Publishing Campaign.  Articles show your knowledge, expertise and authority in your field, they also get you a by-line.

By-lines include live links to your website, contact details and a brief overview of your company or services. Whether you want to stand out as a leader in your field, increase sales or simply become famous online, well written articles distributed to the right channels can achieve this.

Boost Your Website: Give it a makeover adding your latest articles and press releases, add new images and icons, subscribe to a news feed (many are free), add a blog and exchange links with complimentary service providers.

Networking: Your business and their business; stay in contact with your industry and your clients. Subscribe to your top industry B2B magazines and the B2C of your customers and make contact with journalists and editors

Advertise: Stay visible for maximum coverage.

No time to write press releases or articles? Sarah Jacquet & www.writeup.com - can help you create local and international awareness of your company in various mass and niche media markets.

Using a tool kit of media possibilities, we will tailor build a strategy that will help your internal or external communication, profile your resources, services or products and provide the initial information customers need to contact you.

Being known in the media and your community will help build networks, generate inquiries and sales leads, improve relationships with specific niche groups, encourage recommendations and referrals, keep employees and clients informed as you expand and grow or prompt more clients and potential customers to visit your website. contact@writeup.com.au