Rotana launches new global loyalty programme, the sourdough 'Hotel', green economy and more...

Rotana launches new global loyalty programme
Friday, 12th December 2025

Rotana announces the launch of Rotana DISCOVERY on 1 December 2025, its new global loyalty programme developed under the framework of its membership in the Global Hotel Alliance (GHA) and integrated into the award-winning GHA DISCOVERY platform >>

Green economy expected to surpass $7 Trillion in annual value by 2030
12 Dec 2025 : The Multi-Trillion Dollar Growth Opportunity: New Report Shows The global green economy has surpassed $5 trillion and is projected to exceed $7 trillion annually by 2030, creating an abundance of growth opportunities for businesses worldwide >>

This sourdough 'Hotel' watches your sourdough starter
12 Dec 2025 : Hold your horses! The Sourdough Inn isn’t exactly what you may be thinking, I thought it was a hotel that provides a loaf of freshly baked sourdough like DoubleTree does with their cookies: A DREAM! >>

World’s top 100 city destinations for 2025 unveiled
12 Dec 2025 : Tokyo holds third place and Singapore ninth, both securing spots in the global top 10, Seoul enters the top 10 for the first time >>

Novotel opens in Johor Bahru in the southern Malaysia
12 Dec 2025 : Malaysia’s First Competitive Socialising Venue: Carousel & Co debuts at Avenue K in December 2025, introducing a new category of social entertainment that blends large-format play, dining, and drinks in a premium rooftop setting inspired by the golden age of fairgrounds >>

HIGHLIGHT ARTICLE

Think Outside the Guestroom: Innovative Strategies to Drive Hotel Revenue
Friday, 12th December 2025

If your hotel’s top-line revenue is stalling or declining, you should consider ways to increase the other line items. Real opportunities for boosting revenue may exist outside of occupancy and ADR, and this could be a good time to make big moves to keep your overall revenue growing >>

Hotel Discovery in the Age of AI, Part 9: Independent Platforms vs OTAs: Who Owns Your Visibility
Exclusive Feature: As the earlier parts of this series have shown, AI now acts as both interpreter and gatekeeper in hotel discovery >>

In case you've missed it: Global eNews of December 11, 2025
Dubai approves city-wide digital hotel check-in, Billions in airline funds blocked by governments and more >>