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Global eNewsletter of February 17, 2025 4Hoteliers.com ~ Click title to read the article Monday, 17th February 2025
HVS Global Perspectives: Asia-Pacific region 2025 outlook, upleveling rooms and expanding wellness and more...
HVS Global Perspectives: Asia-Pacific region 2025 outlook
Monday, 17th February 2025
The hotel industry in the Asia Pacific (APAC) is forecast to continue its post-pandemic recovery in 2025, albeit at a more modest pace compared to previous years.
This measured recovery reflects a combination of persistent economic headwinds, evolving travel patterns, and market-specific factors shaping performance trends across the region. The moderation in growth can also be attributed to the normalization of pent-up demand seen in 2024 >> Jeddah hotel performance during Spanish Super Cup 16 Feb 2025 : Boosted by the Spanish Super Cup 2025, Jeddah’s hotel industry posted its highest January occupancy level since 2015 >> Europe hotel transaction news - February 17, 2025 17 Feb 2025 : Hotel news and transactions from around the European region: Catalonia Hotels acquires Hesperia Barcelona Del Mar, Plaza Hotel Group acquires Ibis Budget Hamburg Altona and more >> Positive industry outlook reflected at ITB Berlin 2025 15 Feb 2025 : ITB Berlin is setting the pace shortly before the trade show begins: with 95% of the display area booked, a record number of international exhibitors from 165 countries as well as strong growth in key travel segments, the show reflects the upturn in the travel industry >> HIGHLIGHT ARTICLE
Content Marketing - Hotelier’s Least Utilized Tool to Increase Direct Bookings Monday, 17th February 2025
Content marketing includes content and descriptions about the property. Similar to the tentacles of an octopus, content marketing spreads the word out about the hotel and its product and value proposition, and plays an important role in engaging and enticing travel consumers in the Dreaming and Planning Phases and creating ready-to-book customers in the Booking Phase of the digital customer journey >>
Case Study: Upleveling Rooms and Expanding Wellness With numerous small hotels, chalets, lodges and short-term rentals to choose from, Tremblant is perhaps the closest thing that North America has to a charming French of Swiss alpine town >>
In case you've missed it: Global eNews of February 14, 2025 Spark by Hilton premium economy brand surpasses 100 open hotels milestone, 2025 Global Risk Outlook and more >>
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