An overview of commercial strategy and why there is the need to build a holistic commercial strategy at your hotel.
Predict, price, distribute & analyse:
Predict: how you can spot demand with forward looking data, uncover new revenue opportunities, and create more targeted marketing campaigns
Price: how to set the right rates and build a successful discounting and promotional strategy with advanced rate intelligence data
Distribute: how to monitor disparity and optimise your channel mix
Analyse: how you can monitor, analyse and refine the strategies of all commercial teams with a business intelligence solution
Download the ebook here