Global Newsletter: September 19, 2019
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Thursday, 19th September 2019

greet: a new alternative hospitality and sustainable tourism offer, world's largest hotel chains, the shortest path to a direct booking and hoteliers are the ultimate retailer.

greet: a new alternative hospitality and sustainable tourism offer
Thursday, 19th September 2019

greet, a unique economy brand within Accor’s brand portfolio. Created in early 2019, the greet brand brings a distinctive touch to the hotel Group. Following the success of its recently launched lifestyle brands, with greet Accor is continuing its plan to expand its brand portfolio in order to stay in tune with its partners and offer memorable and ever-evolving experiences to its customers >>

Meet the largest hotel chains in the world
19 Sep 2019 : Which Hotel Chains are the Biggest in the World? Meet them and see what sets these hospitality giants apart from the rest >>

Canada hotel results
19 Sep 2019 : The Canadian hotel industry recorded mostly negative year-over-year results in the three key performance metrics during the week of 1-7 September 2019, according to data from STR >>

The Okura Tokyo opens its doors
19 Sep 2019 : Offering a signature combination of 'traditional luxury' and 'contemporary luxury', The Okura Tokyo, the new flagship hotel of Hotel Okura Co, opened its doors to the public >>

Jumeirah Group reveals new holistic wellness partnership
19 Sep 2019 : Jumeirah Group is proud to announce a new partnership with Embody Fitness in its launch of The J Club, a new cutting-edge lifestyle and wellness club, recently opened in Jumeirah Beach Hotel >>


The Shortest Path To A Direct Booking: Metasearch Ads
Thursday, 19th September 2019

When it comes to hotel advertising channels, Metasearch Advertising is the new, big kid on the block, spanning multiple platforms, multiple placements and boasting extremely healthy ROAS.

Hotel Marketers trying to understand WHEN to invest, WHERE to invest and even HOW to invest in Metasearch Ads have found themselves a little glossy-eyed as they stare at yet another steep learning curve >>

Human Capital And The Current State Within the Hotel Asset Management Community
Regardless of where we are in the hotel cycle, the importance of high-performing asset management is critical to the success of any hotel owner >>

Demand Forecasting vs. Financial Forecasting
A financial forecast helps hoteliers predict the financial performance and operational performance of a hotel, this can be equated to making bets on not only what's happening with demand and customers, but then how the hotel is going to respond to that demand and how performance will end up >>

Why Hoteliers Are Primed To Be The Ultimate Retailer
By the end of this year, Statista estimates there will be close to 7 billion mobile users worldwide and the rise of mobile has generated countless shifts in consumer trends and behaviors, requiring consumer-facing businesses to constantly switch gears to keep pace >>

In case you've missed it: Global eNews September 18, 2019
Marriott changes approach to wholesale rates & 3rd parties, Singapore promoted in the GCC, impact of review contenton the booking behavior of digital natives and eCommerce content marketing >>

Content Marketing ~ Submit your content ...[Click for More]
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