Marriott changes approach to wholesale rates & 3rd parties, Singapore promoted in the GCC, impact of review contenton the booking behavior of digital natives and eCommerce content marketing.

Marriott changes approach wholesale rates and availability among third-party travel providers
Wednesday, 18th September 2019

With the launch of the optimized distributor model, Marriott is introducing changes to how it approaches the redistribution of the company’s wholesale rates and availability among third-party travel providers.

Redistributors will no longer receive access to Marriott rates and inventory directly from Marriott The optimized distribution model will eliminate the complexity and inefficiency of today’s wholesale redistribution model for Marriott hotels >>

Singapore signs co-marketing campaign with Wego
18 Sep 2019 : Wego and Singapore Tourism Board aim to increase brand and destination awareness to Singapore, showcasing the unique experiences, events and all-year-round activities, to drive more travelers from the GCC during the winter season >>

Mixed-use is the key to funding hotel development in Africa
18 Sep 2019 : JLL’s research into global property transactions reveals that in the first half of 2019, there was a 42% increase in the value of mixed-use property transactions >>

News from around the APAC region
18 Sep 2019 : Hotel industry and travel news from around the Asia Pacific region: OYO acquires Hooters Casino Hotel for USD135 million in Las Vegas, China reports sustainable growth in hotel construction pipeline and more >>

Dusit continues Philippine expansion
18 Sep 2019 : Philippine President Rodrigo Roa Duterte was guest of honour at the official launch of dusitD2 Davao hotel, a premium development by Torre Lorenzo Development Corporation in the heart of Davao City's new central business district, Lanang >>

HIGHLIGHT ARTICLE

Impact of Review Contenton the Booking Behavior of Digital Natives
Wednesday, 18th September 2019

In the tourism industry and hospitality sector, reviews rate the performance and quality of a hotel to an extent where they can affect bookings, revenue, and overall success - both positively as well as negatively.

This study addressed the central question of how digital natives perceive and use reviews as a means of communication in the tourism industry >>

'Promoted Hotels' is Back at Google Hotel Search
Google continues to increase its efforts to move up the funnel across the travel industry and is now, once again, putting advertisers in the driver’s seat. The long-awaited and high-impact product from Google, Promoted Hotels, is back on the front pages of Google Hotel Search >>

What is a Food & Beverage Director?
If you are working in food and beverage and thinking about entering the hotel industry, your ultimate goal should be to be a Food & Beverage Director and in TV shows and movies, this role is often portrayed by someone in a nice suit, bringing down a major paycheck, who just chats with the hotel guests >>

E-Commerce Content Marketing: A 2020 China Trend
Weibo recently announced that its native live streaming platform, Yizhibo, will be rolling out Taobao integration, while the development is big news in its own right, it also underscores the momentum driving e-commerce content marketing and what is going to define media, marketing, and retail trends for China in 2020 >>

In case you've missed it: Global eNews September 17, 2019
Accors' new mobile hotel prototype!, Marriott launches Bonvoy Events, what creative hotels doing online and the past and future of hawker centres >>