Hyatt and China's Homeinns unveil UrCove, Marriott opened first int'l hotel 50 years ago, travel intent products are baffling hoteliers and difference between a writer and a content strategist.

Hyatt and BTG Homeinns unveil new hospitality brand under Joint Venture
Thursday, 20th June 2019

Developed as an entirely homegrown brand, UrCove branded hotels will cater to China's growing but underserved upper-midscale segment. Announced at the China Hotels and Tourism (CHAT) conference, UrCove, pronounced as 'your cove', is a metaphorical reference to having a safe harbor for a boat while on a journey at sea

Heathrow unveils its masterplan for expansion
Thursday, 20th June 2019

Heathrow launches its 12-week statutory consultation on expansion, the latest milestone in delivering this critical national infrastructure project, as the preferred masterplan for the project is unveiled.

The Airport Expansion Consultation also reveals plans for the airport’s growth in phases – from runway opening in approximately 2026, to the end masterplan in approximately 2050. This incremental growth will mirror the forecasted growth in passengers and help airport charges remain close to 2016 levels, delivering more affordable fares for passengers >>

AI helps IHG hotels measure and reduce food waste
20 Jun 2019 : InterContinental Hotels Group enters into a partnership with technology company Winnow to help its hotels automatically track, measure and reduce food waste for more sustainable and efficient restaurant and bar operations >>

When it comes to good travel, your manners are the carry-on that matter most
20 Jun 2019 : The results of its 2019 Airplane and Hotel Etiquette Study, an annual check-in on what's most annoying while traveling is released and how to deal with it gracefully and this year's report shows some definite do's and don'ts when it comes to planes, hotels and vacation rentals >>

50 years ago, Marriott opened its first international hotel
20 Jun 2019 : The Paraiso del Pacifico was Marriott International's first hotel outside of the United States and this year marks the 50th anniversary of Marriott International opening its first hotel outside of the US

HIGHLIGHT ARTICLE

Travel Intent Products Are Baffling Hoteliers
Thursday, 20th June 2019

In the war to shift share away from the OTAs and maximize direct bookings, hotel marketers have become tactical experts with their media dollars and when they invest a dollar into a media channel, they expect to see a return.

Essentially, it’s cheaper to run ads to capture the booking than to pay OTA commissions >>

The Difference Between Hiring A Writer And Hiring A Content Strategist
I actually consider myself a writer, but I have to admit, my extensive marketing experience does come in handy. Whether I’m an SEO expert or not, I innately understand what keywords people are likely to search for. I know how to determine what topics an audience cares about. And I know how to write digestible, interesting content >>

What Stands Between Your Property and Increased Revenue
Ask any business owner what the primary marker of a successful operation is, and they will likely share the same answer — profit and in the case of hospitality, hoteliers aren’t only focused on achieving the ideal guest experience; they’re also continually searching for ways to increase their bottom line >>

Four Ways Culture Shock is Good For You
Culture shock doesn't sound pleasant - and it doesn't often feel pleasant when you're going through it, but it can have a powerful (and often positive) impact on the rest of your life >>

Global Newsletter from yesterday June 19, 2019
AI virtual agent for central reservations, China business 101: what foreign companies should know, hotel sustainability assessments and the hotel power couple>>