4Hoteliers
SEARCH
SHARE THIS PAGE
NEWSLETTERS
CONTACT US
SUBMIT CONTENT
ADVERTISING
To Aspiring Hoteliers: Don’t Be Seduced by the Glamour, Let Integrity Guide You
By Yeoh Siew Hoon
Wednesday, 5th September 2018
 

At the third Tern Travel Careers, veteran hotelier Jennie Chua shared nuggets of wisdom on what it takes to build a meaningful career in hospitality, including 'it’s the hotel that makes you, not the other way round'.

Jennie Chua to Aspiring Hoteliers: Don’t Be Seduced by the Glamour, Let Integrity Guide YouIn her early days starting out as a young hotelier, Jennie Chua, whose family went from riches to rags, remembers “living in abject poverty”.

“I would hide it from everybody because it was a source of embarrassment and even shame, but when you grow up and start becoming successful, you wear your poverty as a badge of honour,” said Singapore’s hospitality grand dame.

Speaking at the third Tern Travel Careers, an event focused on inspiring talent to enter the industry, Chua, an industry pioneer who carved her career with brands such as Raffles Hotel, Westin and Ascott, as well as the Singapore Tourism Board, reminded the audience of university students, graduates and young executives to never forget their roots.

She said that while the hospitality industry can often be quite glamorous, “it’s rather an artificial world, not a continuation of a day-to-day world. You must be able to, at the end of the day, come back home [to your real life] and be able to say ‘this is my life, I’m happy with it’.”

Behind the glitz, glamour, wining and dining that people often associate with a hotelier’s job, Chua said that one of the largest misconceptions in hospitality is that “hoteliers are just good PR people… very little brain after [that].”

“You need to know finance, strategy, marketing, F&B (understanding the concept of food presentation, hygiene), thinking like an engineer – otherwise, how will you get good engineers to work for you? – security, corporate communications…,” the list goes on.

Read the full story here.

Online Marketing & Brand Awareness Opportunities ~ 4Hoteliers.com ...[Click for More]
 Latest News  (Click title to read article)




 Latest Articles  (Click title to read)




 Most Read Articles  (Click title to read)




~ Important Notice ~
Articles appearing on 4Hoteliers contain copyright material. They are meant for your personal use and may not be reproduced or redistributed. While 4Hoteliers makes every effort to ensure accuracy, we can not be held responsible for the content nor the views expressed, which may not necessarily be those of either the original author or 4Hoteliers or its agents.
© Copyright 4Hoteliers 2001-2021 ~ unless stated otherwise, all rights reserved.
You can read more about 4Hoteliers and our company here
Use of this web site is subject to our
terms & conditions of service and privacy policy