TODAY: Surprise and delight or frighten: Hoteliers search for the line between connecting with and creeping out their customers, Anantara to open luxury all villa resort in Vietnam and How Experimenting with Social Events Can Only Be Good For Your Hotel’s Bottom Line.

Surprise and delight or frighten: Hoteliers search for the line between connecting with and creeping out their customers
Tuesday, 10th July 2018

So what are hoteliers overwhelmed by when it comes to leveraging consumer data and what are their priorities in an increasingly digitalised world?

Some answers emerged during the Facebook APAC Hotels Summit held in Singapore in June during a panel discussion of three hoteliers – Emilie Couton (VP Digital Marketing APAC, AccorHotels), Maunik Thacker (SVP Marketing, Marina Bay Sands) and Prasad Iyer (Associate Vice President – Global eCommerce & Digital Marketing at Taj Hotels Palaces Resorts Safaris) and moderated by Yeoh Siew Hoon (Founder, Web In Travel) >>

Anantara to open luxury all villa resort in Vietnam
10 Jul 2018 : Adding a third property to its portfolio of luxury resorts in Vietnam, Anantara Hotels and Resorts has announced the development of its newest villa retreat which is scheduled to open in late November 2018. Located in a secluded bay in south central Vietnam >>

Meliá announces its first hotel in Montenegro, near the millenary city of Budva
10 Jul 2018 : The Spanish company aims to benefit from the growth in tourism on the Adriatic coast and will open a Meliá hotel in one of the most popular resort destinations in Montenegro >>

InterContinental launches AI rooms in Greater China
10 Jul 2018 : InterContinental Hotels & Resorts has collaborated with Baidu to introduce the next generation of intelligent hospitality: Smart Rooms, which are powered by artificial intelligence, are expected to improve and redefine customer hotel experience in China’s hospitality industry >>

HIGHLIGHT ARTICLE

How Experimenting with Social Events Can Only Be Good For Your Hotel’s Bottom Line
Tuesday, 10th July 2018

The reimagining of common areas in hotels is really part of a larger question: How and why is the social function of hotels changing? We know that work habits have become more fluid in recent years and we know that 'being alone together' has become a favoured way of working for many young professionals.

Work may require us to concentrate on a laptop for hours at a time, but doing so in vibrant communal spaces feels healthier than sitting alone in our room >>

5 Ways to Improve Employee Experience with Your HR Software
Many are apt to declare that employee experience is the new customer experience and they would be right too: The experience economy is here and while employees might spend hours packaging and delivering an experience to customers, their own experience of the job affects the company/employer in more ways than one can imagine >>

Getting Your Business Mix Right
Before you can get your business mix right, you first need to know what your business mix is. There should be clear targets set for each market segment for the year. These targets should be for both occupancy and average room rate (ARR).

The hotel’s business mix gives all departments a clear picture of the hotel’s target market and how well they are doing to achieve budget. Below are a few steps to follow that will help you optimise yours >>