TODAY: Alibaba's ecosystem + Fliggy - Combo to simplify travel buying?, Kicking off a new era for branded hotels in Russia and What Hotel Chains Are Learning from Industry Disruptors and You Can Too.

Alibaba's ecosystem + Fliggy - Combo to simplify travel buying?
Tuesday, 19th June 2018

A mobile device is an omnipresent ally of consumers and groups like Alibaba are transforming lives, making it an attractive proposition for the travel e-commerce category, Alibaba garners vital information about its users with the presence of Fliggy, Taobao and Alipay in one user interface, taking friction out of trip planning and buying.

To comprehend how travel brands can get closer to their shoppers, one needs to have a perspective about how Alibaba is simplifying lives via a smartphone >>

Kicking off a new era for branded hotels in Russia
19 Jun 2018 : Football fans flocking to Russia for the 2018 FIFA World Cup aren’t the only ones filling its growing stock of branded hotel rooms: Tourism has reached the highest level since the fall of the Soviet Union as travelers – especially Asia’s growing middle class – increasingly seek out new destinations beyond the traditional European hotspots >>

News from around the APAC region
19 Jun 2018 : Hotel industry and travel news from around the Asia Pacific region: Regional expansion plans of Bangkok based Akaryn Hotel Group, Pullman by Accor debuts in Singapore, Radisson brand to expand in China and more >>

Dubai tourism signs agreement with tencent
17 Jun 2018 : Dubai’s Department of Tourism and Commerce Marketing (Dubai Tourism) forged a strategic alliance with China’s mega internet conglomerate, Tencent to elevate the positioning of Dubai as the preferred destination for Chinese travellers, and enhancing their holistic experience across the city >>

HIGHLIGHT ARTICLE

What Hotel Chains Are Learning from Industry Disruptors and You Can Too
Tuesday, 19th June 2018

Part of the problem with disrupting the hospitality industry (or any industry, for that matter) is that if you are successful, others will emulate. The changes sparked by AirBnb and OTAs like Expedia cannot entirely be patented or trademarked – if they could, an army of lawyers would slap down any encroachment on its business model.

As it stands, all they’ve done (aside from creating billion dollar brands) is open the door. They’ve shown the world that hotels and hospitality can be reimagined >>

Profiling Successful 'Chief Commercial Officers': the Rising Role Driving Alignment and Enterprise Value
A 2009 article in Supply & Demand Chain Executive was perhaps the first authority that began publicly highlighting the increased emphasis and value-proposition of having a Chief Commercial Officer (CCO) in the C-Suite. This role has complexity, nuance and diversity that transcends that of a President, Vice President or even Chief Operating Officer >>

Hospitality 2020 – The Next Big Things
Hospitality’s turnaround in both profits and technology over the past eight years has been rather phenomenal, revenues and profits have grown steadily and there has also been a significant improvement in the use of technology. Previously, the hospitality industry lagged behind most industries when it came to technology, today, that is rapidly changing >>

Location, Location, Location - The Importance of Geo-Targeting in Digital Marketing
The most effective marketing solution includes awareness of your audience – their needs and preferences: Where they are located is perhaps one of the most informative elements to take into consideration and the interest is global, as are most brands and businesses nowadays >>