ITB 2024 Special Reporting
Shangri-La Hotels & Resorts turns 40!
Thursday, 10th February 2011
Source : Shangri-La Hotels and Resorts
Shangri-La Hotels and Resorts celebrates its 40th anniversary this year and to mark this milestone, Shangri-La invites all its Facebook friends and fans to enjoy a complimentary meal on their birthday at any of the hotels' operated restaurants in any city throughout the year.

On 23 April 1971, the group's first hotel – Shangri-La Hotel, Singapore – opened its doors and marked the birth of Shangri-La.  Today, Shangri-La operates 70 Shangri-La and Traders hotels and has a robust international pipeline of over 40 projects under development.

Visitors can simply register on Shangri-La's Facebook fans-only page to enjoy the special offer.  From the Michelin-starred Petrus at Island Shangri-La, Hong Kong and Nadaman at Shangri-La Hotel, Tokyo to Altitude Restaurant at Shangri-La Hotel, Sydney, there are more than 300 restaurants to choose from.

"In just six months, Shangri-La's Facebook family has grown to over 95,000 fans.  This is our way to say thank you to our loyal guests and patrons at our hotels worldwide," said Kent Zhu, group director of sales and marketing of Shangri-La Hotels and Resorts.  "Since we launched the offer on Facebook in December 2010, over 2,500 of our friends have already registered for their birthday treat." 

The offer is valid on the birthday of the Shangri-La Facebook fan only until 31 December 2011.  Pre-registration is essential and the offer is subject to availability.  Full details, terms and conditions are available on the fans-only page.
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