The China Incentives, Business Travel & Meetings Exhibition (CIBTM) has reported in their research that the China meetings industry is set for significant growth.

According to their Fourth China and Asia Meetings Industry Report 2010, the volume of events organised in China increased from an average of 3.7 events per buyer in 2009 to an average of 5.6 events per buyer this year, with the mean duration for events in China being 5.5 days this year, compared to 4.4 days in 2009.

Likewise, the average number of event attendees had also gone up from 135 in 2009 to 200 this year. With 64.3% of buyers expecting to organise more events in China in the coming 12 months, the growth in volume of events is likely to continue.

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