Medical tourism takes off in Taiwan.
Friday, 14th September 2007
Source : EDIPHAR 2007
EDIPHAR Taipei mirrors medicine itself with its constant change to match changing needs, that's why this autumn's MEDIPHAR Taipei 2007 (Nov. 8 to 11) brings with it a brand new Int'l Medical Service Zone pack with prospects for hospitals, tourism firms, and various concerns across the medical and pharmaceutical industry.

The new Medical Services Zone directly plugs into the emerging field of medical tourism to spotlight technology and standards in Taiwan's international medical service and at its international medical service "summit forums" and "negotiations" that run in tandem to provide platforms for exchange and cooperation in the medical service-related hospital, insurance, and tourism industries.

MEDIPHAR Taipei 2007 represents the 19th year Taiwan's flagship show has joined the industry from both home and abroad, to present the latest breakthroughs across a venue with the broadest selection with great quality at reasonable prices. It is organized, by TAITRA (Taiwan External Trade Development Council) and FMA (Formosan Medical Assn.).


Buyers at the new Medical Services Zone will be able to review a broad range of services from artificial insemination, craniofacial restoration, liver transplants, micro reconstruction, cosmetic surgery, cardiovascular disease treatment, joint replacement surgery, cord blood transplants, dental implant surgery, abdominal wall hernia surgery, and gall bladder stone endoscopy.

Three strategies have been established by major medical centers in Taiwan in response to the internationalization of medical service, namely:

I. Int'l professional service: Normalization of int'l outpatient and hospitalized patient rooms.

II. Establishment of int'l medical teams.

III. Exploration of overseas medical resources.

Through this triple approach, Taiwan can offer high quality and borderless international medical services, equipment, and pharmaceuticals. And to further promote quality medical service, famous Taiwan hospitals such as National Taiwan University Hospital and Municipal Wan Fang Hospital, have established international outpatient centers to provide multilingual services.

Meanwhile Show-Chwan Hospital and E-Da Hospital have introduced their healthcare tourism hospital that combines medical care with tourism. There's also Chang Gung Memorial Hospital that offers an entire healthcare village. Furthermore, hospitals located at downtown Taipei can take advantage of such famous tourist spots at TAIPEI-101 (Asia's "Empire State Building"), the National Palace Museum, and the Maokong Cable Car) to work in a super travel itinerary in a package deal of Taiwan healthcare and tourism.

Hospital package service itineraries in central and southern Taiwan can also be matched with various sightseeing tours. It is projected that these health and travel packages will soon win global popularity and spur new multi-faceted business opportunities.

To better serve expat medical tourists Taiwan hospitals have both upgraded its software services and strengthened its hardware service. For instance, the international patient room area provides foreign patients with complete door to door services, including the initial professional consultation, airport transportation to the hotel, visa applications, accommodation, and travel plans. Professional and relevant specialists arrange all of these. And with this are often included hospital checkups, medical cosmetics, and various treatments and surgery for various disease and illnesses.

In the near future Taiwan's medical industry will initiate a broad alliance of insurance, medical, tourism and airline companies to offer an "omni-present overseas emergency aid network," that comes with emergency medical consultations, emergency medical care, and medical transfers with specialized medical escort staff. This program is aimed at offering those overseas with the best and fastest transferal service.

Some aims of Taiwan's Health Ministry in launching the "International Flagship Program for Medical Services" is to internationalize marketing of quality medicine, promote Taiwan's international medical image, and promote the transportation and tourism industries and its domestic sightseeing & tourism industries.

Meanwhile, Taiwan's Foreign Ministry has listed medical care as an item suitable for applying for visa applications so as to facilitate those overseas seeking treatment in Taiwan. With the quality of medical treatment better than that in Thailand and China, and much less costly than Singapore, Taiwan has a lot to offer. As a result, Taiwan's medical care system is very competitive in terms of pricing and quality and is one of the top nations for medical tourists.

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