Total price display is now standard for guests worldwide and since first introducing an optional price display toggle two years ago, almost 17 million guests have used the feature.

One thing we’ve consistently heard from our community is the importance of affordability and transparency—issues that are top of mind now more than ever.

In 2019, we began  improving the way pricing is displayed across our app, from search to checkout – and today, we are taking the next step forward in our efforts. 

Starting today, guests around the world will see the total price of their stay—including all fees before taxes¹—right from the start.

We first launched total price display in 2019 in parts of Europe, Australia, Canada and Korea. Two years ago, we introduced an optional toggle to turn it on in the US and 200+ other countries and regions.

Since we added the toggle, almost 17 million guests² have used the feature to book travel on Airbnb, which shows how much our users appreciated this option. Now, we’re making total price display the standard pricing format globally.

Guests everywhere will now see the total cost of their reservation, including all fees before taxes³, when they browse listings in search results making it easier than ever for guests to compare options and book the stay that’s best for their budget.

Supporting our hosts and guests

We know that clear, upfront pricing improves the Airbnb experience for both guests and hosts. In the last few years, we’ve introduced several tools to help hosts better understand how much guests pay, and help them set more competitive pricing, including discounts, promotions, price tips, and our similar listings tool. 

In fact, in the last year alone, more than four out of five hosts used at least one of these tools and over 2 million hosts used similar listings to compare average prices in their area⁴. We also encourage hosts to regularly review their pricing strategy to provide the most value to guests.  

We have also introduced new tools to help guests discover ways to save, such as search tips that highlight potential discounts for weekly or monthly stays, for example, by adding extra nights.

Clearer pricing ahead

As a leader in pricing transparency, we know that value matters—especially today. With the global rollout of total price display, we’re making it easier for guests to better understand the price they’ll pay, and for hosts to succeed in a more transparent marketplace. We believe these improvements will continue to create positive guest experiences from search to stay while also supporting the growth of the Airbnb community around the world.

1. In some countries and regions taxes are included in the total price displayed. The total price including taxes is always displayed prior to checkout.
2. Based on internal Airbnb data as of December 31, 2024
3. In some countries and regions taxes are included in the total price displayed. The total price including taxes is always displayed prior to checkout.
4. Based on internal Airbnb data between January 1 -December 31 2024