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Moxy opens on the Lower East Side
Thursday, 3rd November 2022
Source : Marriott International

Inspired by the neighborhood’s history as a crossroads of entertainment and culture, and its present-day role as an incubator of innovation, the new 303-bedroom Moxy Lower East Side entices with endless amusements enlivened with the spirit of the absurd.

Among them are Sake No Hana, a Japanese restaurant; Silver Lining, a piano lounge; The Highlight Room, a rooftop bar; The Fix, an all-day café and lobby bar; and Loosie’s, a subterranean club. Moxy Lower East Side is for adventure seekers who crave a multitude of New York experiences — and want affordability without sacrificing style or substance.

Located where the Lower East Side meets SoHo, Moxy Lower East Side is the fourth Moxy hotel in New York City developed by Lightstone and is part of Marriott Bonvoy’s portfolio of 30 extraordinary hotel brands including the experiential Moxy Hotels. Guests will discover a melting pot of the city’s cosmopolitanism on every floor, from the catwalk entrance on the corner of Bowery and Broome Street, to five new dining and drinking venues by Tao Group Hospitality.

With interiors by Michaelis Boyd and Rockwell Group and architecture by Stonehill Taylor, the hotel’s design feeds the curiosity and dazzles the eye, layering references to the Lower East Side’s eclectic social history with the vibrancy of today. Cleverly designed bedrooms with tech-savvy amenities provide playful havens, while co-working spaces and flexible meeting studios that seamlessly transition from business to pleasure meet the needs of today’s plugged-in travelers.

“The Lower East Side has always been iconically cool. We saw it as the next logical frontier for Moxy,” says Mitchell Hochberg, President of Lightstone. “By providing a stunning variety of venues and concepts under a single roof, the hotel really embodies the diversity of the Lower East Side. People come to the neighborhood to indulge their thirst for discovery, and they’ll get that at the Moxy too — and we’ve made it accessible rather than exclusive.”

Interior Design

The architecture and design of Moxy Lower East Side embody the neighborhood’s devotion to the pursuit of pleasure and innovation. Michaelis Boyd and Rockwell Group took inspiration from the Bowery’s history as a hub of entertainment — from the eye-dazzling Vauxhall Gardens and German Winter Garden of the 1800s, to the vaudeville theaters and burlesque houses of last century — while channeling the neighborhood’s present-day DNA and maintaining Moxy’s trademark whimsy.

Layer upon layer of cultural references reflect the melting-pot cosmopolitanism of New York City and create a funhouse vibe for guests who won’t know what to expect next. The flow of the building, from the catwalk entrance to venues tucked away on the roof and below ground, prods further exploration — catnip for adventure seekers.

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