The awards are based on the combined results of the guest satisfaction survey, the results obtained from their franchise relation with Golden Tulip, the annual quality assurance program and the Franchise Performance Impact of each hotel.

Based on the results of the annual quality assurance program carried out by the independent hotel classification organisation ANWB (Dutch Automobile Association - Algemene Nederlandse Wielrijders Bond) and the best Franchise Performance Impact percentage, each Golden Tulip Hotel, Inn & Resort has the opportunity to become the "Hotel/Inn of the Year".

The quality assurance inspection consists of a mystery guest visit evaluating each hotel based on service, branding, hygiene and a number of other points. The hotel's Franchise Performance Impact is a percentage that Golden Tulip uses to measure the impact of its franchise on the room revenue of the hotels.

Golden Tulip Hotels, Inns & Resorts is proud to announce the 2006 Golden Tulip and Tulip Inn of the year for the Benelux area: Golden Tulip Jan van Scorel and Tulip Inn Amsterdam-Centre.

The nominees for the 2006 Award were the following:
- Golden Tulip Jan van Scorel (Schrool/Alkmaar)
- Golden Tulip Paterswolde-Groningen
- Golden Tulip Hotel Central (s'Hertogenbosch)
- Tulip Inn Amsterdam-Centre
- Tulip Inn Rotterdam
- Tulip Inn Bergen op Zoom

In 2005, Golden Tulip Jan van Scorel and the Tulip Inn Amsterdam Centre achieved an outstanding Franchise Performance Impact of 28% and 29% respectively, which indicates that 28% and 29% of the room revenue of the each hotel was brought to the hotel through the usage of the Golden Tulip Value Drivers.

Golden Tulip Jan van Scorel and the Tulip Inn Amsterdam-Centre will received their awards during the Cluster Meeting on December 15th 2005 at the Golden Tulip Zaltbommel.

Hans Kennedie, president and CEO of Golden Tulip Hotels, Inns & Resorts comments: "I would like to congratulate these hotels on their excellent achievements. A lot of hard work and dedication goes into achieving the best results that lead to receiving these awards and by rewarding this, we hope to motivate all hotels to continue their hard work. All hotels must fulfill a high level of requirements and standards to be a part of our group. The nominees have worked hard and run wonderful hotels, however the winners have managed to make a difference by the outstanding results of their quality assurance inspections, their guest satisfaction results and the usage of our franchise."