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Hotel market performances: Berlin, Melbourne and Jeddah
Wednesday, 16th February 2022
Source : STR

 

STR: Berlin’s hotel industry reported lower performance than months prior, Melbourne was helped by the Australian Open and Jeddah performed lower after the market hosted the Saudi Arabian Grand Prix.

Berlin hotel performance fell lower in January

With tight pandemic restrictions, Berlin’s hotel industry reported lower performance than months prior, according to preliminary January 2022 data from STR.

  • Occupancy: 28.2%
  • Average daily rate (ADR): EUR75.85
  • Revenue per available room (RevPAR): EUR21.41

The occupancy level was the lowest in the market since June 2021, while ADR was the lowest since July 2021.

Daily data shows Berlin’s hotel occupancy came in at 38.7% on New Year’s Day, substantially lower than occupancy recorded on the same day in 2020 (75.3%) and 2019 (68.8%).

Melbourne hotel rates reached pandemic-era highs in January

Helped by the Australian Open, Melbourne’s hotel industry reported its highest room rates of the pandemic-era, according to preliminary January 2022 data from STR.

  • Occupancy: 40.8%
  • Average daily rate (ADR): AUD204.21
  • Revenue per available room (RevPAR): AUD83.28

The market’s absolute ADR level was its highest since November 2019, while the occupancy and RevPAR levels were slightly lower compared with the month prior. January’s result is a representation of event-driven demand, as Melbourne performance is pushed more by domestic leisure travel and less by hotel quarantine contribution.

Melbourne’s daily performance for the month peaked on 22 January: occupancy (56.7%), ADR (AUD249.08) and RevPAR (AUD141.20), which coincided with the fourth round of the Australian Open.

Looking ahead, STR’s latest Forward STAR data shows Melbourne’s highest occupancy on the books on Saturday, 9 April (54.1%), during the Australian F1 Grand Prix weekend.

Jeddah hotel industry reported slightly lower performance levels in January

Jeddah’s hotel industry reported slightly lower performance levels compared with the month prior, according to preliminary January 2022 data from STR.

  • Occupancy: 46.2%
  • Average daily rate (ADR): SAR569.38
  • Revenue per available room (RevPAR): SAR263.05

Performance came in lower than the month prior after the market hosted the Saudi Arabian Grand Prix in early December, which drove monthly performance to reach levels not seen since September 2019. Despite the month-over-month decline, absolute occupancy and RevPAR fell in line with recent months.

All of STR’s COVID-19 analysis can be found here.

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