New functionality integrates product for joint clients, RateVIEW decision support data now accessible within IDeaS Revenue Optimization solution.

This capability will equip hoteliers with the ability to more efficiently and profitably manage their pricing and distribution. The bundling of TravelCLICK's RateVIEW information within IDeaS Pricing and Channel Management functionality allows hoteliers to access their competitive rate data in a fast and easy way and then use that information to influence pricing.

Applying RateVIEW's reliable competitive rate-shopping information from more than 130 travel, brand and GDS sites, properties can now make more informed decisions, generating greater revenue results.

IDeaS is the only revenue management solution that allows competitive rate data to influence its decision algorithms as defined by the hotelier themselves. This level of tuneability is a breakthrough for hoteliers that want a 360 degree view of their operating environment.

"TravelCLICK and IDeaS share a common vision when it comes to serving our respective client bases," said Joseph Martino, Senior Vice President for IDeaS. "The joint work we have done has been highly valuable for our clients. As a result we are looking to the future to define further ways we can innovate to serve the needs of the client."

"We continue to focus on providing our clients with competitive intelligence in ways most conducive to their business processes," said Scott Farrell, Vice President of Product Management at TravelCLICK. "Bundling these two valuable applications to create a single, powerful solution demonstrates how the marriage of data and technology can support operational-level decision making. By allowing our clients to apply more of our solutions in conjunction with their business processes, they will be equipped with unrivaled capabilities to improve market share and maximize revenues.

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