Travel is an incredible gift, it has the ability to open our eyes to the unique cultures and spellbinding beauty of the natural world.

But with this gift comes a responsibility – to protect the world as we know it.

October 28 @ 9:00 AM - 9:20 AM UTC+8
Wolf Paunic, President, Trafalgar

In this session, Wolf will walk us through ideas and insights on how travel brands can promote destinations and experiences outside the traditional tourist circuit — engaging local tourist communities, integrating the creative and cultural sector into local tourism value chains, and contributing to the development of responsible tourism.

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