New 'Hosted Trips' product deepens monetization for creators and travel agents, unlocking incremental demand across TourRadar’s global operator network. Listings with user-generated video convert 29% higher.

TourRadar is launching Hosted Trips, a product that gives creators and travel agents everything they need to convert their existing audiences and client bases into confirmed multi-day travel bookings through dedicated, bookable departures, powered by TourRadar’s booking and trust infrastructure: a curated departure page, integrated payments, operator fulfilment, and over 300,000 verified traveller reviews.

Travel agents want to travel with their customers. Creators want to take their followers on the trips they post about. Hosted Trips makes both possible. The host shares a link, fills a departure, and travels alongside the group while an expert operator guide runs the itinerary.

TourRadar says the product was launched as a response to how the acquisition model that built online travel is shifting. Google cost-per-clicks keep rising, and AI assistants are capturing the discovery layer, summarizing reviews, prices, and itineraries before a traveller ever reaches a booking page. The company adds that for most travel platforms, the economics of search-driven distribution are getting harder, not easier.

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