Gen X driving GCC outbound travel, Accor signs a Sofitel Legend in Prague and more...

Gen X driving GCC outbound travel
Wednesday, 6th March 2024

The GCC outbound market is forecast to grow exponentially over the next five years, driven by Gen X travellers.

Generation X, those people born between 1965 and 1980 – are leading the significant growth in outbound travel from the GCC countries, according to findings by New York headquartered Research Nester. The report highlights numerous reasons why this generation has a dominant share of the GCC’s outbound market, particularly in the UAE and Saudi Arabian markets >>

Singapore debuts the 'Made in Singapore' USA campaign
6 Mar 2024 : In addition to the partnership with Saks Fifth Avenue, the campaign will also feature a one-of-a-kind 3D billboard in Times Square and through several activations in North America >>

US hotel results for week ending 24 February
6 Mar 2024 : US hotel performance showed mixed results over the previous week, according to latest data through 24 February >>

Accor and Courbet sign a Sofitel Legend in Prague
6 Mar 2024 : Accor announced an agreement that will see Accor assume management of The Mozart Prague hotel, following an extensive renovation >>

HIGHLIGHT ARTICLE

Creating the Entertainment Capital within the Entertainment Capital of the World
Wednesday, 6th March 2024

Las Vegas is a city that lives on reinvention to keep drawing ever-larger crowds to this oasis in the desert that, for full transparency, wouldn’t even exist if it weren’t for the entertainment industry.

While the world’s entertainment capital started out with gaming, shows and conventions, in recent decades it has also become a culinary mecca and now a world-class sports destination >>

Digitization is Reshaping Hospitality.
The push toward digitization is both inevitable and necessary. Yet, the journey towards integrating technology into our operations presents a nuanced challenge.

For senior-level hotel executives, the quest for customer satisfaction remains paramount, but achieving it through digitization requires a strategic approach. Striking the perfect balance between technology and guest experience is an art form >>

In case you've missed it: Global eNewsletter of March 05, 2024
Saudi Arabia is set to build one of the world’s largest airports, should you hire a Chief AI Officer and more >>