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Global eNewsletter of April 11, 2022
4Hoteliers.com ~ Click title to read the article
Monday, 11th April 2022
 

84% of business travelers expect to attend conferences/trade shows soon, Groups360 raises $35M in funding and more...

84% of business travelers expect to attend conferences/trade shows soon
Monday, 11th April 2022

The Quarterly Business Travel Tracker also revealed that, while less than one in 10 U.S. business travelers are uncertain if they would travel in the next six months, the top reason for uncertainty was that meetings and events are not occurring. Corporate policies restricting business travel was the second-highest reason for uncertainty.

Business travelers also expect to resume traveling at a slightly slower pace compared to pre-pandemic levels, averaging about 1.6 trips per month (compared to 1.7 monthly trips pre-pandemic) >>

Groups360 raises $35M in funding to support rapid growth
8 Apr 2022 : Groups360’s $35 million investment from Zigg Capital, Blackstone Innovations Investments and Fir Tree Partners will accelerate the adoption of GroupSync technology for hoteliers and planners worldwide >>

Hyatt Centric brand expands to El Salvador
10 Apr 2022 : New 138-room Hyatt Centric San Salvador marks first property in El Salvador for Hyatt’s lifestyle brand >>

Swire Hotels teams up with Agilysys to provide smarter, faster, greener guest experiences
11 Apr 2022 : Software solutions enhance operational efficiency across all Hong Kong properties and will extend to the full global portfolio >>

First national tourism satellite account launched in Zimbabwe
9 Apr 2022 : UNWTO has partnered with the Ministry of Environment, Climate, Tourism and Hospitality Industry (MECTHI) of Zimbabwe to launch the country’s first National Tourism Satellite Account (TSA) today >>

HIGHLIGHT ARTICLE

The Importance of Crafting Your Hotel’s Brand Story
Monday, 11th April 2022

We have a tendency to get wrapped up in the everyday routine and to get comfortably set in our ways of doing things.

You might be busy, or you might just think things are ticking along nicely, no need to fix something that's not broken. Perhaps sometimes you hear buzzwords - or what sounds like buzzwords - and you think, that doesn't apply to me or my hotel. It only applies to the bigger brands, the ones with bigger scope and bigger budgets. Not true! >>

How Has the Pandemic Influenced B2B Decision-Making?
SMEs and Influencers have risen in significance when it comes to B2B decision-making, while PR teams should actively position them as media spokespeople and primary topic commentators >>

Electric Flying Taxis
For many years, we have been writing about flying cars; sadly, they never became commercially viable and on a different note, if you have ever been to Dubai, you know that traffic congestion is a major problem >>

Brand Awareness - Online Marketing at 4Hoteliers.com ...[Click for More]
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