Global Newsletter: May 28, 2021
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Friday, 28th May 2021

Japan hotel market is expected to reach US$23B+ by 2026, Luxury Collection debuts in South Korea and a little incentive goes a long way.

Japan hotel market is expected to reach US$23B+ by 2026
Friday, 28th May 2021

The year 2020 was a very devastating year across the world for the tourism industry due to COVID-19 pandemic, globally, borders were sealed and remained effectively closed for foreign tourists >>

The Luxury Collection debuts in South Korea
28 May 2021 : The Luxury Collection, part of Marriott Bonvoy's portfolio of 30 extraordinary brands, celebrates its brand debut in South Korea with the opening of Josun Palace, a Luxury Collection Hotel, Seoul Gangnam >>

IHG Hotels & Resorts announces three Turkey signings
28 May 2021 : Strategic market growth continues with the unveiling of InterContinental Grand Ankara, Crowne Plaza Istanbul Tuzla Viaport Marina and Holiday Inn Express Ankara Airport >>

Spain opens its borders on 7th of June
25 May 2021 : President of Spain, Pedro Sánchez, presented at the International Tourism Fair (FITUR) the Digital Covid Certificate of the EU that was agreed between the European Commission, the European Council and the European Parliament >>


A Little Incentive Goes a Long Way
Friday, 28th May 2021

In the Internet age, more hoteliers are turning to digital marketing channels to attract new guests and maintain their connections with existing ones.

Cultivating rich, personalised relationships through targeted online marketing can help to transform first-time visitors into loyal guests who return time and again – and perhaps even bring their friends!

It is no secret that today’s most successful hotels invest heavily in building customer relationships online as well as in person >>

On-Demand Pay
60 percent of employers said financial stress affects their employees' ability to focus and 65 percent of workers believe employers should do more to address financial insecurity >>

The Worst Sales Call Ever
Even though this is about a sales presentation, it ties into customer service, it has to do with preparation, knowing your customer, understanding what they want, and more >>

In case you've missed it: Global eNews of May 27, 2021
Groups360 launches direct booking solution for groups, Europe’s hotel pipeline remains healthy and communication strategy for COVID-19 vaccines >>

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