'Essence of Asia' Collection to support local heroes, Hyatt launches owners organization and need hotel guests? The search starts at home.

'Essence of Asia' Collection to support local heroes
Wednesday, 17th March 2021

Following a year of extraordinary challenges, this new collection honours hospitality's unsung heroes.

The collection comprises establishments in 49 cities across 20 countries and territories, stretching from Pakistan across to Japan. These restaurants honour culinary traditions, reinvent indigenous cuisines, and revive centuries-old recipes, all while playing a key role within their communities >>

Hyatt launches Global Franchise and Owner Relations Organization
17 Mar 2021 : Dedicated team designed to advance care for owners and operators; drive continued franchise growth >>

Holiday Inn Express shows brand momentum in Europe
17 Mar 2021 : IHG Hotels & Resorts is making continued progress against its 2021 growth strategy for Holiday Inn Express in Europe >>

Grounded fleet of China Eastern Airlines reduced to zero
17 Mar 2021 : The grounded fleet size of China Eastern Airlines has fallen to zero at its Shanghai base, the carrier said in a note sent to the Global Times, another sign that the aviation market is recovering >>

HIGHLIGHT ARTICLE

Need Hotel Guests? The Search Starts at Home
Wednesday, 17th March 2021

Despite ever-changing travel restrictions and halted international travel, consumers are still exploring their home-soil. Research reveals that nearly 70% of Hoteliers surveyed in February 2021 expect domestic travel to make the most significant contribution to the industry’s recovery.

Hotels are now in the position to reshape their offer to capitalize on this demand during current low levels of commercial activity >>

Is TripAdvisor Plus Program A Game Changer?
Tripadvisor Plus launched in beta in December 2020 to a small portion of Tripadvisor’s traffic in the United States and the program is progressively rolling out to all US travelers with additional markets to follow later >>

Building Guest Personas Reflective of a More Complex World
With the number of significant changes the world has experienced over the last year, it’s no wonder that our needs and behaviours as customers have evolved too – we spoke about this briefly this week in our content marketing masterclass >>

In case you've missed it: Global eNews of March 16, 2021
China's visa approval might be linked to Chinese-made vaccine requirements, London data and responding to changing consumer behaviours >>