Universal Beijing Resort will debut two hotel concepts, how have KOLs & brands responded to the Coronavirus, meaningful experiences and financial relief for the hotel industry.

Universal Beijing Resort will debut two hotel concepts
Thursday, 26th March 2020

When it opens, Universal Beijing Resort will debut two extraordinary and world-first, hotel concepts: The Universal Studios Grand Hotel and the NUO Resort Hotel – Universal Beijing Resort.

The hotels will be destinations unto themselves, offering incredibly immersive experiences through the perfect blending of unique stylish designs and historic and cultural features – bringing entirely new hospitality experiences to life for guests at Universal Beijing Resort >>

Thai Government to assist workforce
26 Mar 2020 : Thailand’s Social Security Board is set to assist displaced workers including hotels due to the current coronavirus crisis >>

Langham initiates recovery plan for China hotels
26 Mar 2020 : To ease the concerns for their guests and more than 8,000 employees, protocols were adopted from the company’s hotels in Mainland China and Hong Kong which have been vigilant in their focus on containing the spread of the virus in their communities >>

One million jobs a day being lost due to coronavirus
26 Mar 2020 : A staggering one million jobs are being lost every day in the Travel & Tourism sector due to the sweeping effect of the coronavirus pandemic, according to the World Travel & Tourism Council >>

HIGHLIGHT ARTICLE

How have KOLs & Brands Responded to Coronavirus?
Thursday, 26th March 2020

China is gradually going back to work, but the impact of the COVID-19 outbreak has left the country reeling and throughout this sensitive period, KOLs and brands have had to adopt cautious strategies.

Most importantly, marketers have had to be careful to use an appropriate tone. Anything that looked or sounded like downplaying the suffering that millions of people have endured in recent months would be devastating for the brand’s reputation >>

Hotels Are Responding Pro-Actively to the 'New Normal'
It’s very hard not to get wrapped up in the international-wide hysteria that is gripping parts of the globe due to the coronavirus and you can’t turn a corner without seeing a health warning (wash-your-hands), hearing chat about the latest cases, or even seeing how it’s affecting the way people greet each other >>

The Generation Me Is Demanding Meaningful Experiences
The generation born between 1980 and 2000, known as the millennials and nicknamed Generation Me, is ambitious and will settle for nothing less than exclusive one of a kind experience, so consequently, the hospitality industry is making sweeping changes to its offerings to keep the millennials coming back for more >>

The Importance of Financial Relief for the Hotel Industry
The coronavirus (COVID-19) pandemic is having a profound impact on the hospitality industry, as travel restrictions, limits on large gatherings, the closure of restaurants and bars and, perhaps most influential, fear of the virus, have brought travel—and most other aspects of hospitality—to a virtual halt >>

Global Newsletter: March 25, 2020
New upward trend in activity relating to China travel, Emirates suspends passenger services and how luxury hotels use partnerships to elevate their brand >>