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Solo Travel On The Rise, Driven By Desire to Reward Themselves
By Web in Travel (WiT)
Monday, 2nd December 2019
 

Travel trends have seen many changes, and in the last few years more and more people are embracing solo travel as they want uninterrupted 'me time' or to reward themselves.

These are some the findings in the ‘Solo Travel’ study commissioned by travel activities and services booking platform Klook and conducted by YouGov, a global public opinion and data company.

The study, which polled close to 21,000 respondents across 16 markets, found that 76% of them have either travelled alone or are considering it.

On the reasons for flying solo, half of the respondents said they wanted to enjoy uninterrupted however, while many said they are keen to hit the road alone and enjoy “me time” or reward themselves, which suggests that travellers value their independence more than ever.

When comparing generational preferences, 80% of Gen Z (18 to 24-year-olds) respondents and 79% of Millennials (25-39) said they have already travelled alone or would be keen to plan a trip.

The adventurous spirit is not confined to just younger travellers. Findings reveals similar trends among the older generations – about 73% of Gen X (40-54) and 71% of Baby Boomers (55+) said they were interested in traveling alone.

There is also little difference between genders, with 74% of women and 78% of men saying they have either already experienced or would be interested to pursue solo travel.

Read the full story here

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