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Global Newsletter: August 29, 2019
4Hoteliers.com ~ Click title to read the article
Thursday, 29th August 2019
 

Marriott to remove single-use amenity bottles, midscale leads, creating hotel campaigns in Google Ads and Chinese social media change the world of global travel for millennials.

Marriott to remove single-use amenity bottles
Thursday, 29th August 2019

To date, the company has already rolled out larger bottles at about 1,000 properties in North America, and expects most of its hotels to make the switch by December 2020.

When fully implemented across the globe, Marriott International's expanded toiletry program is expected to prevent about 500 million tiny bottles annually from going to landfills; that's about 1.7 million pounds of plastic, a 30 percent annual reduction from current amenity plastic usage >>

Midscale Leads the way in China
29 Aug 2019 : The number of contracts signed in China by global brands in the midscale and above segments reached 566 in 2018, a 26% year-over-year increase buffeted predominantly by midscale deals >>

July’s RevPAR shattered by profit discord at UK hotels
29 Aug 2019 : In a scenario that’s becoming exceedingly familiar, and one that illustrates the frequent occurrence of revenue and profit misalignment, RevPAR at hotels in the UK hit a high in July, but GOPPAR turned negative, sapped by rising costs >>

Israel’s hotel sector shows record performance
29 Aug 2019 : Hotels in Israel saw another record performance in 2018 as the country experienced a lull in geo-political turmoil and a rise in incoming tourist numbers >>

HIGHLIGHT ARTICLE

Chinese Social Media Change the World of Global Travel for Millennials
Thursday, 29th August 2019

Chinese outbound travellers have brought the hot water kettle to most hotel rooms and added Chinese cigarettes and liqueur to the offer of most Duty Free Shops in the world.

Douyin is a good example of the speed of the development of Chinese social media and the DaKa Zu exemplifies how technology is used in culturally specific ways. Providing tourism services to Chinese outbound travellers successfully needs a constant update of new trends and preferences, especially when the travellers are born after 1990 >>

Creating Hotel Campaigns in Google Ads
As you may have heard, Google is migrating Hotel Ads from the Hotel Ads Center to Google Ads this summer and the migration to Google Ads makes it possible for hotel advertisers to manage all of their campaigns in a single platform and gain access to richer ad management, powerful analysis, and more granular targeting options >>

Latest Social Media News and What it Means for Hotels – August
The end of August is fast approaching, and new social media changes are coming alongside the rapidly-ending summer season! Let’s take a look at all the updates that have happened within the past two weeks that will impact hospitality businesses everywhere >>

Mobile Technology Trends For 2019 and Beyond
Over the first half of this year, I have been able to network and brainstorm with senior executives in the hotel, travel, and technology spaces and although the conversations all came from slightly different angles, there were many similarities that all drove toward one core topic — the experience >>

In case you've missed it: Global eNews August 28, 2019
Four Seasons' app let guests custom-build itineraries, air travel associated stress and discomfort, Q3 hotel digital marketer’s white paper and don’t drop the ball on big wedding business >>

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