TODAY: Influences of younger travelers, the face of hospitality tech 2019, rooftop farms and are fine wine still relevant?.

New research illustrates how younger generations are shaping the future of travel
Thursday, 15th November 2018

New insights illustrate the behaviors, attitudes and influences of younger travelers globally, and shine a light on how Generation Z is redefining the rules of engagement for travel marketers.

Gen Z travelers are taking 2.8 leisure trips per year, which is just behind Millennials (3 leisure trips per year), indicating that travel is already a priority for this generation. Seeking the best deals and most value for their money is universal amongst travelers of all ages, but especially for Gen Z, who are not yet or just starting to be financially independent – and may still be spending mom and dad’s money >>

Marketing's Horizon
15 Nov 2018 : Recently, we enjoyed spending time with Kate Colbert, the brilliant young author of the new book 'Think Like a Marketer: How a Shift in Mindset' can change Everything for your Business and each of the chapters in the book ends with a 'prediction for the future >>

Six Senses Maxwell slated to open, European flair completes the Six Senses experience in Singapore
15 Nov 2018 : Following the highly successful opening of Six Senses Duxton, sister property Six Senses Maxwell is scheduled to open on December 1, 2018, split across two buildings and five minutes walking distance away, both are an easy wander apart and add a touch of luxe to the vibrant Chinatown community >>

High growth of halal tourism forecasted
15 Nov 2018 : International trips by Muslims have experienced high growth rates over the last decade – City breaks and shopping are especially popular – Holiday offers must conform to religion >>

HIGHLIGHT ARTICLE

Hotel Technology Trends – The Face of Hospitality Tech In 2019
Thursday, 15th November 2018

New and exciting innovations are being created and released every day and hotel tech that only a few years ago seemed extremely futuristic, is now easily integrated into our day to day lives. The world of technology is constantly changing and always surprising.

There are, however, certain trends that impact the course of hospitality and we made sure to keep track of them, in order to help you assess what’s to come >>

How to Reduce Friction
Even the smallest reduction of friction counts. And, sometimes it makes you money. For example, the Wall Street Journal reduced friction by shortening their online checkout form. Some customers were not completing the checkout process. The WSJ experimented by shortening the process. Every unnecessary field removed from the checkout flow raised the conversion rate by as much as 1-3% >>

How City Rooftops Become Farms
The world is urbanizing at a rapid pace and high-rise, high-density living is becoming the norm and a country like China has developed and urbanized so quickly in the past two decades that 56 percent of its billion-strong population were living in cities in 2016, with limited space in cities like Hong Kong, concrete towers soar over the streets below >>

Hotel Training Tips: Train, Train, and Train Some More
There are so many catchphrases out there in 'tips' articles, it can have your head spinning by the time you get done reading them all; One of my favorites is don’t manage, communicate, which is complete nonsense, communicating is part of being a manager, but not the entire picture, however there is one catchphrase that does hold true, though: you can never train enough >>

Do Fine Wines Still Have Their Place in Restaurant Wine Lists?
‘Upscale’ or gastronomic restaurants have seen many changes over the past 20 years as we have experienced the influence of social media, the globalization of cuisines, and the role of wine in the cellars and menus of restaurants >>