TODAY:Anti-tourism efforts in Amsterdam lead to increased ADR, investments, China’s pipeline all-time high, hotel rewards are changing and trends redefining MICE industry.

Anti-tourism efforts in Amsterdam lead to increased ADR, investments
Tuesday, 13th November 2018

Last year, city officials in Amsterdam moved to reduce the incredibly high level of international visitors that flock to the city each year, doing so by introducing a set of measures tough on hospitality, the most prominent of which was halting hotel development in the city center, one of the most popular areas for tourists in the city.

It’s a pretty significant and wide-spanning ban, one that applies equally to new build hotels as well as to conversions and room inventory expansions. It also applies to less prominent hospitality facilities such as extended stay hotels and even to hostels >>

Western Australia to market in the Indian market
13 Nov 2018 : The Ministry of Tourism in Western Australia has recently announced its first major investment of AUD300,000 in attracting Indian tourists >>

Market Snapshot: Asia Pacific 2018
13 Nov 2018 : Transaction activity has been observed to be on a downward trend from 2013 until 2017, owing to the transactions of Dalian Wanda China portfolio to R&F Properties. Since then, the frequency of transactions have been high >>

GHM announces the addition of Al Bait Sharjah
13 Nov 2018 : Newly emergent on the international art scene, Sharjah is in the midst of an exciting cultural renaissance and is a destination to watch. The boutique property will be home to 53 luxury guestrooms and suites >>

China’s hotel construction pipeline: Major brands are hitting all-time highs
13 Nov 2018 : According to analysts at Lodging Econometrics (LE), the total China construction pipeline stands at 2,523 projects/556,645 rooms and at the second quarter, the 2018 construction pipeline is slightly less than the all-time high of 2,658 projects/557,716 rooms set in the fourth quarter of 2014 and is up 5% by projects year-over-year (YOY) >>

HIGHLIGHT ARTICLE

Game of Thrones: How Hotel Rewards are Changing
Tuesday, 13th November 2018

When Marriott absorbed Starwood for AUD $18b in 2016, it was the hotel equivalent of two stars colliding, and the merger resulted in the world’s largest hotel company with more than a million rooms under thirty different brands.

What you might not know is that the Starwood Preferred Guest program was among Marriott’s top reasons for chasing the deal. Marriott already had a popular loyalty program (55 million members), but SPG was known to be popular with young business travellers >>

Demonstrating ROI in Revenue Management to Hotel Owners Today
Exclusive Feature: In the past, many hotel investors and owners have viewed revenue management as a discipline that is at too much of a 'micro level' to be concerned with versus the bigger discussions around brand and operational standards. It goes without saying that technology moves quickly, and keeping up with these constant changes can be difficult and expensive >>

How to Navigate the Winding Road of Accountability
The Marketing budget accounts for more than 10% of revenue in many companies today and as a result, CMOs are often under tremendous pressure to demonstrate their contribution and impact to the business >>

The International Hostel Market is Changing
The hostel market is changing around the world and while many people still think of hostels backpackers-only accommodations, these properties are growing in popularity like never before and the millennial generation has shown a particular affinity for hostels >>

Hotel Buyouts, Online Bookings and Other Trends Redefining Groups, Meetings and Events Industry
Our world and the technology which shapes our experiences is always changing: In a perpetual forward motion, companies across all industries are fervently working to stay ahead of the curve and avoid playing a game of catch-up in the eyes of modern consumers >>