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Global Newsletter: September 19 4Hoteliers.com ~ Click title to read the article Wednesday, 19th September 2018
TODAY: Myanmar unveils new tourism branding, Is the gaming industry changing faster than Las Vegas? and Hotel Social Media News Platforms Shifting to 'Authentic' Usage to Encourage Community Building.
Myanmar unveils new tourism branding Wednesday, 19th September 2018
After five years, Myanmar is replacing its tourism branding — Let the Journey Begin — with 'Be Enchanted', the new brand portrays Myanmar as a friendly, charming, mystical and as-yet-undiscovered destination,
The new brand was developed on the basis of the current awareness of Myanmar as a tourist destination and a comparison with a range of other destinations >> Is the gaming industry changing faster than Las Vegas? 19 Sep 2018 : Each time the gaming industry in the United States has evolved, Las Vegas casinos have changed to cash in on new demand. That dynamic is in play once again — as Vegas diversifies even more into an entertainment and sports destination, while gaming continues its nationwide expansion — with huge implications for casino development on The Strip >> nhow disembarks in France's Provence 19 Sep 2018 : The Group has opened the doors of the nhow Marseille, the fourth establishment under the Company's most chameleon-like brand, with seven more in the pipeline in the cities of Brussels, London, Rome, Amsterdam, Frankfurt, Santiago de Chile and Lima >> HIGHLIGHT ARTICLE
Hotel Social Media News Platforms Shifting to 'Authentic' Usage to Encourage Community Building Wednesday, 19th September 2018
There is an apparent trend showing social media platforms are shifting more towards 'authentic' usage of the platforms that encourage community building.
We’re seeing more features and changes coming as a result, hence staying on track with these changes will be important for the long-term success of your campaigns.
The ability to pin comments will give you additional moderation control so that you can keep things on track and hopefully framing the group and your hotel in a positive light >> Dining Programs are Hot: Here’s Why it Should Matter to You You negotiate the most advantageous contracts with one major airline, one hotel group, one rental car provider, and all is dandy. When it comes to putting together a dining program, however, the sheer number of possible vendors and contracts becomes overwhelming, a herculean task that hardly seems worth the effort. Or is it? >> Keeping Your Eye on the Ball during a Crisis Crisis management mistakes can cost you: In this guest post Tim Scerba, multinational reputation and crisis management expert, explains a deceptively simple problems that impacts crisis teams around the world >>
How African Luxury Tourism is Heading Off the Beaten Track For growing numbers of today’s high-end travelers, holidays are less about sipping cocktails on sandy beaches and more about opting for new experiences they can’t get at home.
Africa has long been a favorite destination for safaris and hot air balloon flights over migrating herds but now the hospitality and tourism industries are exploring new locations to cater for luxury traveler’s increasing appetite for adventure >>
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