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Global Newsletter: August 03
4Hoteliers.com ~ Click title to read the article
Friday, 3rd August 2018
 

TODAY: Ctrip eyes Asian and global presence, The first JO&JOE in Paris, ITB Berlin 2019 Niche Marketing Programs and New Technologies, New Opportunities: Futurecasting Trends in the Hotel Sector.

Ctrip eyes Asian and global presence
Friday, 3rd August 2018

As one of the world’s major online travel agencies, Ctrip is eyeing not only Chinese citizens’ booming domestic and outbound travel, but also the opportunity to be a game-changer in the global travel landscape.

The company is blazing a globalization trail through localizing its services in its targeted destinations, starting with the flourishing Asian neighbors >>

The first JO&JOE location in Paris and the third in France.
3 Aug 2018 : Novaxia has completed the acquisition of 61 rue Buzenval and is beginning construction of a new hotel concept, the first JO&JOE Open House within Paris itself >>

ONYX Hospitality announces duo deal in Malaysia
3 Aug 2018 : ONYX Hospitality Group has signed agreements with SP Setia Berhad to launch two new Amari hotels in Kuala Lumpur and Penang >>

Mandarin Oriental signs first resort in western Europe
3 Aug 2018 : Mandarin Oriental Hotel Group has announced that it has taken over management of CastaDiva Resort & Spa, an existing resort on Lake Como, Italy >>

ITB Berlin 2019 - Niche Marketing Programs
2 Aug 2018 : In March 2019, we will be covering the world’s largest travel show again with exclusive news and interviews, featured in the dedicated 4Hoteliers.com ITB Berlin news site. Niche and effective marketing opportunities available >>

HIGHLIGHT ARTICLE

New Technologies, New Opportunities: Futurecasting Trends in the Hotel Sector
Friday, 3rd August 2018

Exclusive email interview with Rachel Grier, Area Managing Director Asia Pacific for IDeaS

The days when a clean room, a warm shower and a decent breakfast were the only requirements for a satisfactory stay are well and truly over. Guests expect nothing less and demand more >>

Online Marketing For Non-Gurus
When reading about digital marketing, you often bump into this word ‘guru’. Digital guru, marketing guru, online marketing guru – these terms are bandied around quite commonly and are used to describe people who seem to know the ins and outs of digital marketing.

Much like the Indian gurus (spiritual leaders), they hold the secrets that unlock online success, and they’re willing to share them with you – for a price, of course >>

Is Your Hotel Losing Money on Mobile?
As travelers grew more accustomed to booking hotels with desktop and laptop computers, hotels and OTAs have worked hard to improve their booking portals. Easy booking is a valuable amenity in itself. Smartphones and tablets have since exploded onto the scene, claiming a greater proportion of online activity – including hotel reservations and yet, the hotel industry as a whole has been slow to respond >>

How Hotels Are Upping Their Game on Food and Drink
From partnering with world-renowned chefs to letting guests order room service via Amazon Alexa, hotels are increasingly offering innovative food and beverage (F&B) experiences. F&B is an important revenue generator for hotels, the biggest driver of F&B, however, is a desire among hotels to tap into today’s experience-led economy >>

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