TODAY: Medical Tourism offers huge business prospects, Silk Road: The most important transnational tourism route of the 21st century and real estate investment volumes in APac positive.

Medical Tourism offers huge business prospects
Monday, 12th March 2018

According to a new study, the industry was forecast to grow over the next ten years by 25 per cent and offered business prospects to the tune of 50 billion dollars. The driving forces were low-cost flights and the medical services on offer at holiday destinations which made it possible to combine vacationing and treatment >>

Silk Road: The most important transnational tourism route of the 21st century
11 Mar 2018 : The 8th UNWTO Silk Road Ministers’ Meeting focused on the long-term tourism vision for the historic Silk Road routes and how to establish the Silk Road as the most important transnational tourism route of the 21st century >>

Mexico Hotel Destinations - 2018
12 Mar 2018 : Following the 2016 US election, there was a growing concern over Mexico's ability to achieve meaningful economic growth given President Trump's protectionist rhetoric with regard to US-Mexico trade policy >>

Real estate investment volumes in APac positive
11 Mar 2018 : Traditional favourites Hong Kong, Australia and Japan all saw an increase in transaction volumes, with Hong Kong's red-hot market leading the way, therefore investors look to traditional favourites Hong Kong, Australia and Japan, with uplift in cross-border investment activity >>

Mövenpick prepares expansion
10 Mar 2018 : Mövenpick Hotels & Resorts is gearing up for another year of significant portfolio expansion as it forges ahead with plans to open 11 new properties in nine countries by the end of 2018 >>

Ctrip partners with German Railways
10 Mar 2018 : Ctrip Group has signed an agreement with Deutsche Bahn (German Railways) to enable the sales of German Rail tickets on its various platforms >>

HIGHLIGHT ARTICLE

Major Misconceptions about getting Direct Hotel Bookings from China
Monday, 12th March 2018

When we speak to hotels about China online branding solution, many hotels are purely looking to get direct bookings from China to justify the investment. As an ex-hotelier and from the western world, I certainly understand where they are coming from. However, it is important to note that entering the Chinese market should be a long term strategy and quick win is almost non-existent even with a huge budget and looking to get direct Chinese bookings right away may be disappointing to most >>

The Travel Marketer's Guide to the U.S. Digital Travel Landscape
This analysis outlines the essential trends of online consumer behavior across travel shopping, booking and advertising engagement. It also provides key perspectives from travel marketers on the state of online travel ad spend and top marketing priorities and challenges facing travel brands today >>

ICE Storm: Immigration Compliance Threats To The Hospitality Industry
It’s no secret that immigration compliance is a priority to the Trump administration, so the recent announcement that it expects the number of worksite investigations to quadruple in coming years should come as no surprise >>

Virtual Reality to Redefine Definition of Travel, Marketing for Destinations
Travel is typically defined as the transportation of people around to different physical locations, but with virtual reality, we are transporting places to people for the first time. Cities affected by over-tourism like Barcelona or Venice could benefit from this technology, as it would enable potential visitors to fully experience these cities without leaving their home >>