TODAY: Uncovering the connection between provenance and sustainable growth, Airbnb launches a new flexible payment option for travelers and AccorHotels debut 25hours Hotels in the Middle East.

The Provenance Chain
Tuesday, 23rd January 2018

Uncovering the connection between provenance and sustainable growth. 2018 Trends Report demonstrates the competitive advantage derived from a powerful and authentic provenance which resonates with consumers. Provenance is the foundation for enduring brand success and has become more important than ever for organisations wanting to succeed in today’s complex consumer environment >>

Airbnb launches a new flexible payment option for travelers
23 Jan 2018 : Airbnb is working to bring the world closer together through magical travel, powered by people and a big part of making travel magical is offering convenient and flexible ways to book trips. Now, we’re making paying for travel even more convenient with Pay Less Up Front >>

IHG to debut Hotel Indigo in Ho Chi Minh City
23 Jan 2018 : As one of South East Asia’s fastest-growing destinations, Vietnam has seen a rise in visitors seeking authentic and truly memorable experiences. Curious travellers can look forward to refreshingly local experiences that celebrate the colourful heritage of Saigon’s District 1 >>

AccorHotels debut 25hours Hotels in the Middle East
23 Jan 2018 : AccorHotels and Dubai World Trade Centre LLC announced the first 25hours Hotels property outside of Europe. The disruptive hospitality brand, which was conceptualized in Germany, is set to make its debut for the first time ever in the Middle East with the 25hours Dubai Hotel >>

HIGHLIGHT ARTICLE

Six Ways to Design a Winning Guest Experience
Tuesday, 23rd January 2018

Even grand can be bland for today’s experience-driven hotel guests, who prefer unique amenities and good connectivity over sheer aesthetics. Amid fierce competition from alternative accommodation providers like Airbnb, the industry is getting the message. To address the competitive threat, hotel owners and brands continue to look for innovative ways to differentiate their hotel with technology, unique design and creative operating solutions—with the ultimate goal of increased revenue, great guest experience and loyalty >>

Why Chaos is Good in Hotels (And What We Learn From It)
As hoteliers, we often look for direct ways to stimulate the outcomes we want, whether it’s a new promotion or a renovation to the physical space. These efforts come with the territory, but they will only have a piecemeal effect unless we go deeper into the roots of success. Hotel managers need to see the finer points of organizational culture (including their own impact) for what they are: Subtle causes with dramatic and far-reaching effects on business >>

Why Good Innovation Needs The Human Touch
The power of human-centric innovation through embracing unusual perspectives. Although different cultural perspectives are often seen as fuel for disagreement and dissent, they can in fact generate a positive creative dynamic >>