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Global Newsletter: July 07. ~ Click title to read the article
Friday, 7th July 2017

TODAY: Travel search by Emoji, AHLA aims at Priceline & Vietnam investments.

KAYAK introduces travel search by Emoji.

KAYAK recently rolled out travel search by emoji with the introduction of ten searchable emoji/city combinations, with more on the way, from the Statue of Liberty emoji for NYC to a slot machine for Las Vegas, travelers can now use emojis to kick off their next flight and/or hotel search.

Vietnam remains key focus for hotel investors and operators.

Vietnam’s rapid growth as a tourism destination has placed it on the investor radar as a key hospitality investment destination, the country has boosted its infrastructure to lure more foreign investors from Singapore, Japan, South Korea, Thailand and Malaysia.

US lodging association takes no prisoners with latest campaign.

The American Hotel & Lodging Association (AHLA) has launched its long-awaited 'Search Smarter' campaign - and it isn't pulling any punches.

The campaign takes aim at Priceline and Expedia's 'hidden duopoly', revealing that 74% of consumers have no idea that the two companies control around 95% of the online travel agency marketplace.

UK hospitality's contribution to the UK economy grows faster than any other sector.

The hospitality industry’s contribution to the UK economy has grown faster than any other sector since the economic downturn in 2008 and new research predicts that over 500,000 new jobs could be created in hospitality in the next five years.

Featured Articles....

Driving Direct Bookings Comes at a Cost.
The cost of doing business with these online travel agencies (OTA) is deemed high, mainly because of commission levels but also due to advertising costs and loss of the direct relationship with the customer.

As hotels seek to regain better profit margins, one of the key identified solutions has been to cut back on commission levels to OTAs by getting more customers to book direct.

10 Tips to Create Captivating Facebook Travel Ads.
Want to create stunning travel ads on Facebook? We've outlined the ten components you need to engage with travelers while they surf Facebook.

New to Facebook? Here are our top ten tips for making the most of Facebook, allowing you to drive more sales and generate more revenue.

FAQs On 'Generation Z' In The Workplace. 
A classic managerial mistake is to focus so much on the present that you ignore what’s about to come around the corner and what’s about to come around the corner at your workplace is the next generation of worker.

What do employers need to know about Generation Z in order not to be left behind? Here are some answers to some of the most Frequently Asked Questions.

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