I like this contest format: it engages people during the hotel opening process, and helps build some buzz.

You can see details on the Pacific Edge Hotel website.¹

JDV has a lot to gain with this promotion, and nearly nothing to lose.

Bartering for a stay in their new villa is brilliant.

Would you let your fans design your new logo?

1 - www.jdvhotels.com/hotels/orangecounty/pacific_edge

Original article: www.hotelmarketingstrategies.com/fans-design-new-logo

About the author
This blog is written by Josiah Mackenzie, who enjoys exploring the relationship between emerging technology and the hospitality industry. 

www.hotelmarketingstrategies.com