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Ryanair: Relentless on no frills.
Wednesday, 25th February 2009
Source : Timothy O Neil-Dunne ~ T2Impact.com
With 2008 a not so happy memory for Europe's largest LCC - profitwise, Ryanair is wasting no time in taking another step in the road of reducing "frills".

It is going to eliminate one of the last vestiges of a service based airline. The Checkin Desk.

By the end of the year - most airports will have no check in desks and just a service desk and a bag drop facility. Some might say that this is taking the concept too far - but I applaud Ryanair for continuing ways to reduce the infrastructure cost of running an airline.

While it already has one of the lowest footprints at the checkin area of any airline - it is looking to follow the example of others such as Southwest and Alaska in reducing its airport footprint.

Cheers
Thanks for reading - private comments please to administrator@t2impact.com

T2Impact is a business development, technology and strategic consulting group focused on helping firms to accelerate their growth either in new geographies or with new products and services. Our name derives from the companys focus; accelerating time and getting from idea to impact quickly for its clients.

We provide a full line of strategic planning services, including marketing plan development, joint venture opportunity evaluation, market and competitive research, process re-engineering, business plan validation and execution. 

www.t2impact.blogspot.com

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