This new $8 million property in downtown Columbus is the 13th Hotel Indigo to open worldwide. 

IHG (InterContinental Hotels Group) one of the world's largest hotel groups by number of rooms, announced today that the Hotel Indigo Columbus Downtown has opened, marking the 13th opening for the industry's first branded boutique hotel chain and the first new hotel to open in downtown Columbus in more than 100 years. 

The four-story 85-room property is located at 400 Brown St., just two miles from I-65 and next door to the city's renowned Cummins Engine Co.  The hotel is in the heart of downtown Columbus, just minutes from shopping, restaurants and local
attractions.

Columbus is a unique community that boasts worldwide acclaim for its modern architecture. The city is ranked nationally for architectural innovation and design by the American Institute of Architects. The list of other cities includes Chicago,
New York, Boston, and San Francisco. As a testament to this distinction, most of downtown Columbus is listed with the National Register of Historic Places.

In order to harness this creative inspiration from the local community, the Hotel Indigo Columbus conducted a photo contest to decide what images would be used on the building's exterior murals.  A photo submitted by Paul Miller, a local Columbus
resident and grand prize winner, featuring Anderson Falls is prominently displayed on the west-facing side of the building. A large mural on the east-facing side of the building featuring tulips and two smaller murals featuring the submissions of
two other local residents are also showcased on the east and wide sides.

"Within Hotel Indigo's branded boutique concept is a program we call Interpret IndigoTM.  The program emphasizes creative design interpretation of the Hotel Indigo concept to suit a property's local market.  Through Interpret Indigo and the photo mural contest, this property is contributing to the sense of individuality that the community is known for," said Jim Anhut, senior vice president, Brand Management, Hotel Indigo.  "We're pleased that our brand will take center-stage amongst the unique urban landscape of Columbus, and represent the city inside and out."

Hotel Indigo Columbus Downtown is owned by Vision Hotel Partners, LLC and managed by Dora Brothers Hospitality, under a license agreement with a company in the InterContinental Hotels Group.

"As the first hotel to open in downtown Columbus in so many years, we're looking forward to becoming a centerpiece of this vibrant community," said Tim Dora, partner, Dora Brothers Hospitality.  "We know our guests will be inspired and intrigued by the unique experience they'll only get with Hotel Indigo," he added.

Boutique hotels, known for their intimate, luxurious environments in addition to personalized accommodations and services, have gained increasing popularity throughout North America. Hotel Indigo is known as the industry's first branded boutique hotel, artfully combining the conveniences and consistencies of a brand hotel with the design cache and service personality of a boutique at an affordable price.

The soul of the brand's retail-inspired concept is renewal - thoughtful changes that are made throughout the year to keep the hotel fresh, similar to the way retailers change their window displays. The renewal concept provides even the most frequent guest a unique experience with every stay.

The hotel features renewable elements such as vivid nature-inspired murals, area rugs, plush duvets and slip covers that will change periodically. Public spaces will be transformed seasonally through changing artwork, music, flora and murals.

Unique to the Hotel Indigo Columbus Downtown is a nautilus-shaped indoor whirlpool, the brand's distinctive symbol of renewal.   The hotel will also house an art gallery wall, featuring works from local artists in the thriving Columbus arts
community.

The hotel features signature design elements including oversized lobby chairs, which create a personal work or dining space within the public areas of the hotel; cozy, airy and inviting guestrooms with plush bedding, hardwood-style flooring and
spa-inspired showers; a Phitness studio with cardio equipment and free weights.

The hotel also offers The Golden Bean, an on-site casual gourmet restaurant, and Phi Bar, offering tempting entrees and starters in the evening; a 24-hour business center; a large meeting room that seats up to 120 guests; and a board room for
smaller meetings.  Complimentary high-speed wireless Internet access is available throughout the hotel.