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First Boutique Design hotel in Beijing.
Thursday, 19th October 2006
Source : Boutique Hotels & Resorts International
The first hotel brand to exclusively represent genuine boutique hotels has chosen Beijing, China's first design hotel to add to its worldwide collection of genuine boutique hotels and resorts.

Boutique Hotels & Resorts International(R) announced today that the ultra contemporary design styled Fortune Land International Hotel, ideally located in Beijing's central business district, has officially earned Emerald Collection status in the worldwide network of genuine boutique hotels. Fortune Land International is rapidly growing Beijing's first boutique design hotel.

"As we have done in several cities around the world, we are now proud to bring the international traveler the first genuine design boutique hotel in Beijing as an option to the standard international luxury big box preferred chain hotels in thriving Beijing," said John Sears, Chief Operating Officer of Boutique. "Fortune Land International Hotels has completely outdone the customary hotel model and for the best brief description can be called a boutique destination in Beijing."

The original design is the creation of Mr. Bin Ju, managing director of Horizontal Space, Hong Kong-Shenzhen-Beijing. Among several award winning creations, Mr. Ju is also the designer for the Swarovski Crystal design centers. Fortune Land International boutique hotel is noted for its arrival sculpture, omniscient entry, interior decor that competes with skyline views and a staff to room ratio two times luxury industry standards that provides a bounty of naturally effortless services.

"Bringing design Boutique to Beijing is a fine achievement by the owner, management and staff of Fortune Land International Hotel. With the continuous increase of the traditional luxury brands coming in from all corners of the world it was rather simple for us to bring to Beijing what was missing and what was wanted. Boutique Hotels & Resorts International just helps us cross the finish line to compete with the hotel giants. Our team is dedicated and equipped to deliver the finest and most memorable boutique lodging experience in Beijing," commented Stephen Zhao, Fortune Land International Partner & General Manager.
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