Greece is in the world's top fifteen destinations and attracts 14 million people a year.
In terms of tourism arrivals, Greece consistently ranks among the top fifteen destinations in the world, attracting some 14 million international travellers annually.
While, the travel industry is increasingly facing stiff competition from other sun, sea and sand destinations in the region, especially Turkey, Athens has become a hot new destination (especially for city breaks), largely because of its greatly improved infrastructure, the upgrading of hotels and the expansion of the Metro.
The largest number of international travellers to Greece come from the UK, Germany and Scandinavia, accounting for over 6 million arrivals annually. The majority of Greeks holiday within their own country. In 2002, almost 4 million Greeks took a holiday at home, compared to the 400,000 or so travellers who took a holiday abroad.
This country profile report is part of the Travel and Tourism International subscription. This series provides quarterly tourism profiles of destination countries. Each quarterly issue features six profiles, all providing a cross-section of countries either established or emerging as tourism destinations.
Vital to industry professionals who must accurately evaluate a country's tourism prospects and capacity, each report pools together the most relevant market-based information and analysis.
The reports are compiled by a global network of industry analysts who provide market-based information as well as detailed, insightful and localised interpretation of facts and figures. Covering 24 individual tourism destinations over a 12 month period, each report provides an overview of a country's:
- Attractions
- Tourism infrastructure in the context of its overall economy
- Arrival trends
- Market characteristics
- Accommodation capacity
- Transport links
- Tourism outlook.
For more information visit
http://www.researchandmarkets.com/reports/c32621 
