The Social Entrepreneurship Competition in Tourism is the world’s first and only competition dedicated to social innovation and entrepreneurship in tourism.

As in previous years and together with leading partners, ITB Berlin 2021 sponsored and accompanied the international event again.

Three years ago it was launched by Prof. Dr. Claudia Brözel, professor at Hochschule für nachhaltige Entwicklung Eberswalde (HNEE).

This year, besides HNEE and Travel Massive, the TUI Care Foundation, UNWTO and Social Innovation Academy (SINA) from Uganda were also involved. Their aim is to strengthen socially oriented entrepreneurship, boost its growth and provide access to markets – guided by the UN’s 17 goals of sustainable development.

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